End of November，188bet online live casino, the global travel chain group’s fifth resort in China，Beidahu Ice and Snow Resort，Official opening。This is also after Yabuli Resort，188bet online live casino’s second ski resort in China。
Opening day，188bet online live casino Global Chairman and CEO Henri Giscard D'estaing) was interviewed by a reporter from the 21st Century Business Herald。“Compared with the expansion speed of the European market，The Chinese market is obviously much faster。China’s consumption upgrade，Driving the vigorous development of the entire 188bet online live casino market。”Henry said excitedly。This business leader from France，Under the calm and rigorous appearance, there is still the passion and romance 188bet online live casino French heart。
Henry has a distinguished family background,His father is former French President Valery Giscard d'Estaing。After graduating from Sciences Po in Paris, which has trained countless political stars，Henry served one term as a member of Parliament for the Loire-Cher region，Became the youngest member of parliament in France at that time。
Profound political background makes Henry stand taller，See further。Since entering 188bet online live casino in 1997，Henry has been committed to developing international business。Today，188bet online live casino has developed into the world’s largest vacation chain group，There are more than 80 resorts in more than 30 countries around the world。
2011，The number of Chinese tourists around the world increased by 41%；2012，The number of Chinese tourists around the world increased by 30%，China’s revenue also increased by 33% compared with the same period in 2011。As China’s 188bet online live casino market matures and grows，Many international giants join the "battle situation"，The market continues to be segmented，Competition is getting fiercer。
188bet online live casino also chose to enter China when the market was hot。Data display，Starting in the second half of 2010，188bet online live casino opens its first resort in China，Settled in Yabuli, Heilongjiang。In the next 6 years，188bet online live casino opens 5 resorts in the country，And maintain the momentum of continued development。“From Ice and Snow Yabuli、Landscape Guilin、Pearl Dongao，To charming Sanya、Magic Beida Pot，They perfectly illustrate 188bet online live casino’s firm steps to enter the Chinese holiday market。”Henry made these bold statements on the opening day。
A combination of emerging consumer markets and mature tourism products，Definitely attractive to any business。Last year，After 20 months of fighting，188bet online live casino was finally successfully acquired by Fosun Group，Become an important part of its territory。Throughout the acquisition process，Henry played a vital role。He once said: "188bet online live casino hopes to develop in China with the help of Fosun International and Uoxin Travel。”The latter is 188bet online live casino’s main distributor in China。
According to "New Travel World" report，188bet online live casino reached its peak in the 1980s，Later, the resort model was imitated by competitors，Resulting in the loss of a lot of market share in the mid- to low-end market，Performance decline，The number of global resorts operating in 2012 dropped to 71 from 74 in 2011，Reduced to 66 by the end of October 2012。188bet online live casino maintains a rate of opening one resort a year in China，Trying to use the Chinese market to return to the top。
The “bet” on the Chinese market has achieved remarkable results。Last year’s financial report data shows，188bet online live casino’s Chinese guests exceeded 120,000 in 2015，China has become the second largest market after France。
Initial stage of cooperation with Fosun，Both parties have set digital targets，Including 200,000 guests and opening 5 resorts in 188bet online live casino。Henry said with satisfaction: "We have achieved (these indicators) today，Even earlier than previously expected。Next we will accelerate our development in 188bet online live casino。”
"21st Century":China’s tourism market has undergone many changes in recent years，For these changes，What adjustments has 188bet online live casino made in China？
Henry:Initially，Chinese people travel more to take photos、Sightseeing，Aim to visit multiple destinations。Today，Many people prefer to stay in the same place during vacation，Spend more time with family，Relax and have a good time，As a result, the 188bet online live casino has more room for development。
China is already the world leader in the high-tech market，Especially in mobile applications。188bet online live casino also considers future trends and development，Making some adjustments，Want to create a seamless digital vacation experience。The resort has touch screens displaying resort information in public areas，Guests can use WeChat on their mobile phones when shopping in the boutique、Alipay payment。In addition，188bet online live casino has developed a booking engine specifically for the Chinese market，Currently online。
"21st Century":188bet online live casino has many types of resorts，How to determine product placement？
Henry:many years ago，The first product we chose to enter the Chinese 188bet online live casino is ski vacation。Many people thought the 188bet online live casino was too small at the time，I wonder if there are so many people who like skiing。But today’s data from the entire resort development，As well as real feedback from consumers，This 188bet online live casino is indeed developing very fast。Ice and snow resorts are concentrated in northern China，The climate in the south is relatively suitable for building island-type products。
188bet online live casino will develop a new peripheral game product in China next year，More will be set up around big cities，Mainly meets the needs of weekend short-distance travel and team meeting business travel。Future，Combined with China’s regional characteristics，We also plan to develop natural exploration products，Choose some places with special customs and customs，For example Guilin、Lijiang, Yunnan, etc.。
"21st Century":As the major shareholder of 188bet online live casino，Fosun Group owns many industries。What are the synergistic effects between 188bet online live casino and Fosun’s other industries？
Henry:There are mainly two aspects。On the one hand, Fosun Group itself has many companies that have become 188bet online live casino’s customers，Some of the group’s own activities will also be held at 188bet online live casino。
On the other hand，We are working with Fosun Group to create a new happy fashion sector，To achieve integrated cooperation。As far as the happy fashion sector is concerned，188bet online live casino has cooperated with Cirque du Soleil。188bet online live casino in Phuket，There is a Cirque du Soleil visitor experience center，Guests can experience all circus events here。Next we plan to stay at a resort near Nice, France，Also cooperates with Cirque du Soleil on such a project。
Also，188bet online live casino and Fosun Group will also cooperate in resort development。Next winter，188bet online live casino is opening the fourth ski destination in Asia - TOMAMU Resort in Hokkaido。This project was fully acquired by Yuyuan Mall, a subsidiary of Fosun Group，Currently in the process of transfer。
"21st Century":What do you think the next three to five years will be like，What is the biggest challenge that 188bet online live casino’s leisure and vacation sector may encounter？Plan how to respond？
Henry:The first thing that is certain is，China is a growing market，The type of mass tourism is transitioning from sightseeing to leisure vacation。Under this premise，We sell more than just a room to our customers，More of a travel experience。So let more people know the brand of 188bet online live casino，And attract him to feel it，This may be our main work in the future。Looking at the booming trend of consumers as a whole，We also have a challenge in the services we provide，Including people for its own products and services。I have previously chosen some tourism colleges with Fosun Group，Carry out fixed talent cultivation cooperation projects，Can help 188bet online live casino cultivate more Chinese Gs who will serve around the world in the future.O（Gentle Organizer）。

*This article is reproduced from the WeChat public account "21st Century Economic Report" (ID: jjbd21)，Editors: Dong Mingjie, Xu Wang.

[188bet online live casino 1215 Summit]《2016 China 188bet online live casino Consumption Annual Summit and Awards Ceremony》Hold in Beijing on December 14-15。This summit focuses on the theme of “Insect·Change—Return of Value”，For the first time, the top ten major 188bet online live casino spenders gathered together，Covering the entire industry chain of 188bet online live casino consumption，Exploring the path of change and innovation in the dormant period of the industry，Breaking the prosperity of the industry、The strange circle of industry confusion，Jointly promote the return of the value of the 188bet online live casino consumption industry。Summit site，Zhihui released a research report on areas of concern "2016 China Online Parent-child Travel Enterprise Rating Report"。Welcome to click on the official website of Zhihuihttp://www.tripvivid.com/, you will see speech articles related to the summit.