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“Zhoushan is an 188bet online live casino dominated by natural resources,If you continue to do sightseeing,This is destruction of Zhoushan,Zhoushan’s future is gone。" Zhang Baoquan, Chairman of Jindian Investment Group Co., Ltd., appealed at the 2017 International 188bet online live casino Tourism Conference,Zhang Baoquan created the Time Travel 1870 188bet online live casino in Zhoushan,Provide a vacation experience beyond reality。Jing Peng, a director of the Marine Tourism Branch of the Oceanographic Society of China who has been engaged in marine environmental protection projects for many years, has witnessed with his own eyes for decades,“Chinese islands have been blindly copying and developing,Investors don’t have good ideas,Make 188bet online live casino tourism plans well。”
1. There is a business model paradox in 188bet online live casino tourism
“Beach、Seafood and Ocean View Room,Specially refers to sightseeing tours in 188bet online live casino tours" Sea diving enthusiasts with twenty years of experience、Zou Feng, Vice President of Shenzhen Tourism Association emphasized,The real 188bet online live casino culture has "more,More,more”。Zou Feng pointed out,“The 188bet online live casino is an ecosystem with a long industrial chain,Connected by countless links,Short-term development will inevitably lead to ecological damage。”
What exactly is the ecosystem of the 188bet online live casino’s medium and long industrial chain?Duan Siqi, Vice President of CITIC Industrial Fund Investment, gave a detailed answer to Zhihui,The biggest limitation of the 188bet online live casino is the inflexibility of the area,Even if the space can be extended through reclamation,But for the natural environment、There are very high requirements for the protection of seawater resources such as marine life,is a natural scarce resource。She pointed out,“Islands should not be tourist attractions,Not only will this not bring enough revenue to dilute costs,It will also damage the marine ecological environment。”CITIC Industrial Fund is a holding private equity investment fund,Has invested in more than 20 mountainous ancient towns and man-made tourist attractions since 2012。
Operating 188bet online live casino resort for more than 30 years,includes Mediterranean Sea、Australia、Bali in the Bahamas and other places、Phuket、Sicily、Kani 188bet online live casino、Lan Ruide, Vice President of Global Development and Construction of Club Med in Cancun and other countries, also expressed his support for the benefits,Be sure to pay attention to three points when building an 188bet online live casino resort,First,Accessibility is the first factor,Companies need to do their best to make resorts highly accessible;Secondly,Comfortable climate conditions,If there are only a few days in a year,What months are suitable for vacation,Not sustainable development;Third,Beach and water quality are particularly important,We must continue to protect the ocean,Make the ocean cleaner。
Zhang Baoquan, Chairman of Jindian 188bet online live casino Group Co., Ltd.
Industrialist Zhang Baoquan reveals,The business model paradox of 188bet online live casino tourism: in the tourism industry,Tourism and leisure vacation are actually two completely different economic forms。Tourism and leisure are the headcount economy、Ticket economy,Mainly for middle and low-income groups。The holiday crowd is high-end people,They come to the destination to live for 5 days,The consumption generated in these five days is likely to be 8 to 12 times that of the per capita economy。“I think the most important thing is to transform and sell lifestyle,Once you sell your lifestyle,Tourists naturally choose not to come。”
2. China’s 188bet online live casino industry has entered the era of “content is king”
There are huge investment opportunities hidden behind the market pain points。Data display,China’s coastal tourism output value in 20161.2 trillion yuan,Accounting for 30% of China’s tourism market。And the 188bet online live casino tourism market is growing rapidly,11% increase in 2016,The compound growth rate in the past five years has been as high as 15%。"First,This is a very huge industry,Part 2,Double-digit growth is very fast。" Duan Siqi said,188bet online live casino tour is a comprehensive product,Purchased from the 188bet online live casino’s 50 or 60-year operating rights,To late development,From infrastructure construction to later 188bet online live casino business、Accommodation、Catering、Performance and other multi-format operations,Large investment,High investment threshold,Long investment cycle,And requires long-term continuous investment。
Duan Siqi, Vice President of CITIC Industrial Fund Investment also revealed,They are willing to help tourist islands,Upgraded to a leisure resort 188bet online live casino。What kind of tourist islands are favored by CITIC Industrial Fund?“Good fundamentals,Including geography、Landform,It only takes 20 to 30 minutes by boat from the main shore,The area cannot be too small to have a tourist base,Able to quickly realize the transformation into leisure and vacation after capital investment。”In Duan Siqi’s opinion,Haidao’s basic business model is to win by unit price,Instead of visitors。She said,“Would rather serve 100 high net worth individuals,Not willing to receive 10,000 tourists。” Ruide also said,188bet online live casino management is extremely challenging,Multiple elements intertwined,Higher investment cost,So operators must have their own unique business strategies,To ensure high customer unit price。
Experience shows,When per capita income exceeds US,000,Transformation and upgrade of sightseeing tours into leisure and vacation tours,There are huge investment opportunities in the upgrade。Kaitai Capital is targeting 188bet online live casino tourism in outbound tourism in the 188bet online live casino industry,The fund was established in 2009,Fund size 50 billion,Has invested in Legend and Qulu in the tourism business line,Legend is the scenic spot developer and operator,Operation Nanyue Hengshan、Changbai Mountain、Zhangjiajie、Badaling Great Wall、Zunyi Hailongtun、Hainan Boao Ancient Village and other places;Qulv is an 188bet online live casino tourism whole industry chain service company,The company’s backend invested heavily in chartering flights, hotels, construction, and ground transportation,Even get the right to operate overseas islands,Front-end 2B2C obtains traffic,Trying to establish competitive barriers to be the first in 188bet online live casino tourism。Qutrip’s transaction volume in 2016 exceeded 1 billion。
Why aim at 188bet online live casino outbound travel?Pan Sheng, Vice President of Kaitai Capital, pointed out that in China except Hainan 188bet online live casino,Other islands have obvious seasonality,The utilization rate of assets invested on a large scale is not high。First among others,China’s outbound tourism market has huge room for growth,Excluding Hong Kong and Macau’s 60 million,China’s outbound tourism accounts for only 4% of the total population,Far lower than South Korea、30% of Japan and the United States,13% and 20%;Second,Coastal vacations account for 30% of the tourism market。Pan Sheng also revealed,Kaitai Capital’s investment strategy in 188bet online live casino tourism is a combination of light and heavy tasks。“Accommodation is the basis,Also invest in 188bet online live casino services、Cultural and performing arts content。We are deeply involved in 188bet online live casino destinations,Create it as your own scenic spot,Realize leisure and vacation in tourist attractions。”
In addition to investing in the 188bet online live casino's full industry chain company Qulv,Kaitai Capital also invests in the content industry。Analysis by Pan Sheng, Vice President of Kaitai Capital,“Tourism is very similar to cultural and entertainment projects,User experience must be satisfied through content such as food, accommodation, travel, shopping and entertainment,And there are good channels to promote the content。”Lan Ruide also recommends practitioners,Introduce as many activities as possible,Making fun activities happening at the 188bet online live casino resort。Qulv founder and CEO Luan Jie told Zhihui,In addition to testing shopping stores、dining bar、Bar、Excluding water entertainment projects and other businesses,Enlarged parent-child scale、Wedding Honeymoon、Sea fishing、SPA、Cultural and performing arts and other 188bet online live casino customized tour activity products launched。
Ouling Investment Partner who once worked at Carlyle、Board Director Jiang Tianyi has been feeling clearly recently,China’s 188bet online live casino industry is transitioning from the era of “online and offline traffic management” to the era of “content is king”。He pointed out to Zhihui,“There is currently a lack of high-quality leisure and vacation products in the Chinese market,There are too many 188bet online live casino products with homogeneous competition,It is difficult to meet the holiday experience needs of contemporary consumers。"You Qingji, a partner of Yuantai Evergreen Fund, also said,Leisure and vacation products are finally on sale,It is very important that companies should stand from the perspective of consumers,Combine various elements of resources into products that customers are willing to spend time on。October 2015,Yuntai Evergreen Fund invests US million in Qulv。
3. The key to 188bet online live casino destination is to create good content
Zhang Baoquan is confident that he has created the 1870 Time Travel 188bet online live casino in Zhoushan,Tourist’s mobile phone was confiscated when boarding the ship to 1870 188bet online live casino,Change all clothes,Landlord can be selected、Farmers and other characters。There is no TV on the 188bet online live casino、Mobile phone,There is a phone number,But you need to generate electricity by hand;You can write letters,Telegram,There is a post office。In Zhang Baoquan’s opinion,1870 188bet online live casino provides a new special vacation life experience that transcends reality。“It’s all about getting you involved。The key to a leisure vacation destination is to create good content。”
Lan Ruide, 188bet online live casino Global Development and Construction of Club Med, France
Suggestions from Lanruide, Vice President of Global Development and Construction of Club Med, France,Every 188bet online live casino has its own characteristics,They have their own unique cultures,How to show unique beauty,It is very important to create a characteristic culture。Duan Siqi, Vice President of Investment of CITIC Industrial Fund, emphasized,If there are indigenous people on the 188bet online live casino,How investors can resonate with indigenous people is the key issue。Once this problem is solved,The value that the indigenous people can add to the 188bet online live casino is far greater than simply moving the residents off the 188bet online live casino。
“Although Nanwan Monkey 188bet online live casino is still a typical tourist 188bet online live casino,Nearly 8,000 people a day, 365 days a year,But it is already transforming into a leisure resort,Focus on protection during development,At the same time, make reasonable planning。"Zhang Jie, Chairman of Nanwan Monkey 188bet online live casino Scenic Area, expressed his views on Zhihui,Currently they are converting 6 kilometers of pristine beaches on Monkey 188bet online live casino,Created into local characteristic 188bet online live casino culture。Fishermen who have lived on this pristine beach for generations,Known as the Gypsies on the coast of China。
Ouling Investment Partner、Board Director Jiang Tianyi also pointed out,In China’s 188bet online live casino tourism market segment,There are still slave resources,To channel,To product,To get customers,Even retail,Business opportunities that penetrate the entire market。His analysis,From the perspective of the entire market competition situation,Ctrip’s core customer source is high-end business travelers,The product is air tickets + hotels,Leisure and vacation products are very limited。“From the perspective of the entire supply chain,The game between the channel end and the resource end,Not only happens in the 188bet online live casino industry,Exists in any industry。When the resource side is strong enough,Can penetrate the entire industry chain。The merger of Marriott and Starwood is the best proof,The two have sufficient customer source advantages to cooperate with booking channel providers.com competes。The prerequisite for competition is that the product passes the test,Scarcity,Real brand advantage,Not just popularity,It’s even better reputation。”
“As a holding investment,We need to consider all aspects after equity acquisition,The scarcity of 188bet online live casino tourism talents is a huge threshold for us investors。”Duan Siqi speaks bluntly,You Qingji, partner of Yuantai Evergreen Fund, feels the same way,“As an investor in Qulv,How to find、Exploring and cultivating talents,It is indeed a pain point for the 188bet online live casino tourism industry。” In the first half of this year, Qulv introduced a number of OTA executives to improve management efficiency,Qulv’s new CEO is Yuan Tuniu’s vice president,Responsible for operation in Tuniu、Supply Chain and Customer Service Center,Leading a team of more than 2,000 people。
*The author of this article: 188bet online live casino reporter Hong Liping (WeChat: hongliping719),Welcome to communicate。
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