In the current 188bet app download, let’s hold together to stay warm and overcome the difficulties together.

Zhihui joins hands with dozens of top names in the industry，United Domestic and Foreign Key Cultural and 188bet app download Industry Associations、DingTalk and Alibaba Taobao University，Launching 60 live broadcasts of public welfare courses for cultural and 188bet app download front-line celebrities for free。

The live broadcast course covers industry analysis in a horizontal manner、188bet app download Finance、Destination、Cultural 188bet app download Complex、Capital Market、Cultural 188bet app download Technology、Cultural 188bet app download Marketing、Theme Park、Hotel B&B、Scenic Area、More than 20 fields including cultural and creative industries，Vertically covering each segmented project and segmented area、In-depth analysis of the industrial chain。

We believe，Knowledge is immunity，It is the power of resistance and advancement，Hope to continue to be a cultural 188bet app download industry operator、Enterprises provide more support as they fight against the epidemic。We would like to reset the keys on this，Charge、Forward，Complete a transformation together。

Knowledge War "188bet app download"，Together we will overcome the difficulties。Wait until the cold winter fades，Welcome the industrial spring together。

The fourth live public welfare course of cultural and 188bet app download celebrities，We are invitedXiong Xiaojie, Chairman and Chief Consultant of Times Cultural 188bet app download Strategic Marketing Consulting Company, presented "Turning Crisis into Opportunity，Breakthrough Points of 188bet app download Marketing under the Epidemic" Topic Sharing, explaining in detail the importance of 188bet app download marketing and marketing strategies during the epidemic.

Xiong Xiaojie said,During the epidemic，Self-media and content creation are the most effective ways to maintain brand popularity。Many personal self-media or institutional self-media have used this epidemic to gain very large traffic and brand effects，But in the 188bet app download travel industry，There are no particularly outstanding cases，Most companies are lacking in this area。

Xiong Xiaojie believes thatIn the epidemic stage，What everyone should do most is to build a self-media matrix and create content，Must be full-staff marketing at the same time，Must write down everything that can be written in the company、Those who can draw、Those who can shoot videos、The one who took the photo、Everyone who can make up stories must be mobilized，Do whatever it takes to produce and disseminate content。At the same time，Cultural and 188bet app download companies must be prepared for pre-sales，Especially when the epidemic reaches an obvious turning point，When the market has not fully started，Pre-sale work must be done in advance，To pave the way for early withdrawal of funds and subsequent outbreak。

Xiong Xiaojie further stated,How to use database resources，Or 188bet app download very important to use private domain traffic for online product sales。He suggested to quickly follow up and respond to some 188bet app download public relations events，The brand exposure of these events for enterprises，Establishment of corporate reputation，And it is very helpful to accumulate increments for post-disaster reconstruction for enterprises。How companies respond to public opinion，Taking into account the sensitivity of the enterprise，Also reflects the company’s rapid decision-making level，It also reflects the company’s sense of social responsibility。

He thinks，Epidemic period，Look for joint marketing and joint voice opportunities with the media and public welfare organizations，Use the energy of past cooperative agencies or online communication agencies、Traffic or products to serve us。He suggested，The cultural 188bet app download industry after the epidemic or during the epidemic，We must seriously consider future strategic marketing layout，How to lay out corporate marketing in a comprehensive and systematic manner，Change the past idea that "the smell of wine is not afraid of the depth of the alley"。He thinks，Brand is the biggest sales。Brand can not only produce long-term sales effects，It will also be of great help to short-term sales。Xiong Xiaojie said, The cultural 188bet app download industry is an industry where slow work produces fine work，As long as you cultivate it carefully，It is only a matter of time before a future outbreak。Many companies place their hopes on the short-term market explosion，Make the scenic spot popular by creating an event，This is unrealistic。

Xiong Xiaojie said,The cultural and 188bet app download industry should do its best to do composite work，Including primary industry、Composite of the secondary industry，Combining online and offline。ToAttach great importance to self-media and content production strategies。Especially for cultural and 188bet app download enterprises。Because the underlying logic of cultural 188bet app download marketing is based on the relatively insufficient marketing expenses of cultural 188bet app download enterprises、The propagation cycle is relatively long、The content that can be disseminated is relatively rich、The product is highly experiential、High external linkage characteristics of marketing。Business formats of cultural 188bet app download industry、Product，Characteristics of various externalities，Conducive to producing a variety of communication content，This is a very big advantage。

In his opinion,The most important marketing method in the future of cultural 188bet app download industry must be content marketing，The marketing level of each enterprise、Marketing efficiency directly depends on the company’s content production capabilities。He suggested that every company should set up a role similar to a chief content officer or a self-media editor，In addition to outsourcing self-media content，You also need to build your own basic team。

Xiong Xiaojie further stated,Everyone is very concerned about private domain traffic now，How to establish private domain traffic？It’s nothing more than an enterprise using APP，via official account，Through self-media，Through various data contacts，Get a flow that can be used for yourself。Once private domain traffic is established，188bet app download promote you in the future、Sales has been a great help。But having data traffic does not necessarily lead to good sales。He thinks，Social 188bet app download is a very important means to promote conversion，Through social 188bet app download，Through the resonance of values，Let traffic or users、Consumer，From a cold number to one that resonates，Willing to follow，People who are even willing to buy the product。So we should pay more attention to a new concept in the future，It is the establishment of a sales system with "people" as the node。This is very important。He thinks，When doing database 188bet app download or community 188bet app download，Pay attention to cultivating employees，Let every employee love the company from the heart，Willing to communicate with users from the heart，Willing to deliver positive information to consumers，This is very crucial。

Xiong Xiaojie emphasizes the development of cultural and creative products，He said，Most of our scenic spots or cultural 188bet app download projects in the past，Not enough attention is paid to the development of cultural and creative products and derivatives，At best, it is an operational supplement。But after this epidemic，We must pay full attention to the development of cultural creativity，Treat it as a business development strategy，Becoming an important source of profit from online sales。

Xiong Xiaojie said,Cultural and 188bet app download companies should look for cross-border cooperation opportunities as much as possible，After the epidemic is over in the future，Affected by the entire economic environment，There will definitely be more and more companies looking for opportunities to stay together，So cross-border cooperation、Inter-industry alliances are bound to become a norm。He further stated，This epidemic stage，Many experts advocate online live broadcast，Make a virtual park display，But a very serious reality is，There are very few scenic spots with VR experience in China，Most scenic spots do not have such preparations。So this kind of high-tech also needs to be laid out in advance。

Xiong Xiaojie believes thatEvery enterprise not only needs to do self-media，And we must have a corporate media-oriented way of thinking，Whether 188bet app download the chairman、The president is still an ordinary employee，Everyone should regard themselves as a media person，Everyone must think like a media person。"10 years from now，I believe every business will become media，So friends who want to engage in cultural 188bet app download industry，Through some strategic thinking，Quickly form a new layout，Completely reverse the tradition we are facing now、Conservative、Passive business situation。Finally, let’s end with Nietzsche’s words: ‘Those things that do not destroy us’，will make us stronger’。 Although this epidemic has indeed caused huge losses to the entire cultural 188bet app download industry，But those who survived in the end，And willing to change、Dare to change、Enterprises that are good at change，We will definitely gain greater competitive advantage in future competition。China’s cultural 188bet app download industry will usher in an opportunity to reshuffle”。