The annual increase in 188bet Live Casino franchises is an important indicator to gain insight into the business travel industry。The 3rd China (Shanghai) International 188bet Live Casino Investment, Franchise and Franchise Exhibition (hereinafter referred to as the "Exhibition") ended yesterday，In the context of the new economic normal，Many 188bet Live Casino groups adapt to the pace of consumption updates、Find market niche、Product optimization and upgrade，New breakthroughs in development path。

The 3rd China (Shanghai) International Hotel Investment, Franchise and Franchise Exhibition，188bet Live Casino booth grand scene。

Take 188bet Live Casino, the first domestic mid-range hotel brand, as an example，188bet Live Casino swept the exhibition like a storm，There is a strong "Vienna Hotel Investment and Franchise Cyclone"。Close at 12:00 noon on the last day of the exhibition，Received 164 letters of intent to join。What’s even more amazing is，Although the exhibition has ended，But the number of contracts continues to increase，Closing night，This data continues to climb，To 166 copies。The "Vienna phenomenon" of mid-range hotel investment and franchise has attracted widespread attention in the industry。

The founder has accumulated 25 years of experience，Vienna plays the blue ocean symphony of the 188bet Live Casino industry

In recent years，Investment differentiation in the 188bet Live Casino industry continues to intensify，The expansion of budget 188bet Live Casino chains slows down、Maintain low-speed development；Mid-range hotels are on the rise as a whole，Opening the golden age of development。November 2015，At the first exhibition，More than 120 franchise contracts have been signed by major hotel brands，Among them，Benefit from market demand and top brand advantages，188bet Live Casino signed nearly 50 contracts；November 2016，At the second exhibition，More than 250 franchise intention contracts in progress，188bet Live Casino holds 112 shares。

Dai Bin, President of China Tourism Academy, mentioned that 188bet Live Casino once said，The mid-range hotel market has broad development prospects，Four to five influential local hotel brands will be cultivated，Hope Vienna is one of them。

Venus Royal Hotel, a subsidiary of 188bet Live Casino

The 188bet Live Casino, established in 1993, has gone through nearly 25 years，Determined to deeply explore the field of domestic mid-range hotels。As understood，Until 2008，188bet Live Casino has just officially opened its franchise。At that time，Brand polishing and business accumulation brought about by adhering to the direct operation model for 16 years，Enough to pave the way for franchisees。

Working hard for many years，Now it has developed into a huge scale of "one hundred cities and one thousand stores"，Our Vienna 188bet Live Casino、Vienna International 188bet Live Casino、Three Good Hotels in Vienna、Sleep 188bet Live Casino Vienna、Venus Royal 188bet Live Casino and other ten sub-brands have their own characteristics，Meet the differentiated needs of different customer groups for hotels。Just in April this year，Origined from France、The well-known brand "kyriad" from the Louvre Hotel Group, the second largest hotel group in Europe (the Chinese name is planned to be "Louvre Hotel")，Also came to China through the strategic cooperation between 188bet Live Casino and Louvre Hotel Group，Vienna is responsible for the development and operation of its China business。

Mr. Huang Deman, founder and chairman of 188bet Live Casino

得益于Mr. Huang Deman, founder and chairman of 188bet Live Casino所提出的“五星体验、The core positioning of “two-star consumption”，188bet Live Casino perfectly combines elegant experience with affordable prices，Win the favor of consumers。

Positioning expression seems simple，It is Mr. Huang Deman’s 25 years of knowledge of 188bet Live Casino management that has accumulated，Talk directly to the market pain points，Highly recognized by the industry，Many followers。

Mr. Huang Deman is an expert in 188bet Live Casino industry business model and brand marketing，Won the title of “Global 188bet Live Casino Outstanding Meritorious Person” one after another、“The new leader in China’s 188bet Live Casino industry”、"Brand China Chain Industry Person of the Year" and many other heavyweight awards and honors。

China Hotel Association statistics display，As of 0:00 on January 1, 2017，188bet Live Casino has opened 461 stores、Total 72454 rooms，Ranked first with a significant advantage of nearly 40% over the second place，188bet Live Casino’s mid-range hotel brand market share is as high as 23.61%，Nearly twice that of the second-ranked hotel brand。

For 188bet Live Casino and franchise，Mr. Huang Deman expressed it this way: "Help franchisees make money，We will never look back、Unshirkable responsibility”。

In order to ensure that one franchise is successful，188bet Live Casino has formulated a hotel location selection、Decoration、Training、A series of support policies such as operation management，Help every franchisee recover costs quickly，Form a good capital circulation，Let franchisees win steadily at the starting line。

Look at the full support of joining the "More Fast, Better and Save" program to increase policy efficiency

"Many members、Fast arrival、Good brand、Cost saving”，“Joining 188bet Live Casino is faster, easier and more economical”，is the core evaluation of the 188bet Live Casino brand by franchisees。188bet Live Casino United owns 1.600 million mid-to-high-end members，Central booking rate as high as 75%，Joining 188bet Live Casino’s annual comprehensive return on investment can reach 30%、Payback in about 3 years，These data are a strong guarantee for investment franchisees to choose 188bet Live Casino。

Vienna 188bet Live Casino Room

April 2016，188bet Live Casino and Jinjiang Group reached strategic cooperation。After that, both parties jointly offered real money，Support the development of franchisees，This move sets an industry precedent。This 3 billion yuan special support fund，Used to provide comprehensive support to franchisees，Let owners make money easily，Move forward steadily。For hotel franchisees，188bet Live Casino makes three major commitments，Relieve your worries:
1、Join 188bet Live Casino，If the franchisee’s ideal room price and occupancy rate of more than 80% are not reached within 6 months after opening，Free termination，Full refund of franchise management consulting fees；
2、The occupancy rate of franchise stores in any operating month is less than 80%，188bet Live Casino is free of franchise service support fees (that is, no management fees)；
3、Failure to reach 80% occupancy rate for 6 consecutive months during any operating period during the contract period，You can terminate the contract with the owner without compensation in accordance with the regulations。

Chen Jiaxi, an investment franchisee of Vienna 188bet Live Casino said，“From 2010 to present，I have invested in 12 Vienna hotels，Thank you for the five-star experience pioneered in Vienna、Two-star consumption is a cost-effective consumption model，Let the hotels we invest in recover their costs within 3 years on average。”

188bet Live Casino has won the trust of franchisees with many advantages，Let franchisees see the huge business potential of investing in Vienna。

The key is people, create a talent gathering place and boost development

188bet Live Casino regards talent strategy as the highest strategy for corporate development，And believes in cultivating excellent talents and teams，Through large-scale replication of talents，Re-Copy Shop，Only the quality and experience of the hotel can reach the level of international first-class hotels。"Providing investment and franchisees with talents who are good at recruiting，Especially the store general manager talent，It is a major decision made by 188bet Live Casino at the operational level。"Mr. Huang Deman said。For this，188bet Live Casino is affiliated with the University of Vienna，Built a complete E-learning learning system，Helping employees continue to improve their professional quality and management capabilities，Helping employees’ career development。

188bet Live Casino branch employees receive training

“Building a platform that allows talents to lead to freedom of wealth，It is the most basic thing that an enterprise must do first，This is something that must be paid attention to in the company’s development strategy。" Mr. Huang Deman said。

Reviewing the talent development history of 188bet Live Casino over the past 25 years，Core Talent Strategy “High Salary、High Equity、Internal entrepreneurship” continues to advance，Reward incentive policy promotes employees from ordinary to outstanding、From good to great。The equity incentive plan advocated and implemented by the company，Will stimulate the autonomy and creativity of talents to the greatest extent，Promote talent development，Building a development platform for talents to lead to wealth and freedom。

“Big Member”, “Full Ecology”, Marketing Evolution Releases Dividends

Facing the trend of consumption upgrade，A hundred schools of thought contend in China’s hotel industry，Brand concepts emerge in endlessly，The pace of product iteration has accelerated。Strictly control product quality、Talent support output and use of future member consumption bonus，188bet Live Casino has set a useful example for the industry。

188bet Live Casino provides customers with considerate service and warm company

After completing many years of brand accumulation，At this time, the overall marketing structure of 188bet Live Casino is clear and precise，That is “big membership + full ecology + mobile Internet”，Incorporate membership system operation into the group’s profit growth pole。Vienna will be online from the past、The transition from the offline membership system to the big membership system with the goal of converting fans，Create such a big membership system，188bet Live Casino will mainly adopt a full ecological marketing strategy。

Under today’s full ecological marketing system，The 188bet Live Casino can rely on the accumulation of past members、Extensive channels of chain terminals and the concept of full ecological marketing，Big data analysis of 188bet Live Casino members and drawing user portraits，In-depth integration of the upstream and downstream of "Eat, Drink, Play"，Customize and create new products based on consumer behavior，Increase comprehensive room opening rate and Revpar，Thus creating a favorable situation for the long-term development of the 188bet Live Casino。These all make 188bet Live Casino investment franchisees believe，Invest in Vienna，Success is not only in front of you，More in the distance。

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