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Once upon a time,The two words of Wanda Group boss Wang still ring in my ears,One sentence is that Wanda Group will transform from a real estate group to a cultural 188bet game group,This makes tourists feel shocked;Another sentence is to prevent Shanghai Disney from making profits for 20 years,This makes tourists feel ridiculous。But what we saw,It’s a Wanda show with discount after discount,This is Wanda 188bet game’s initial attempt to conquer the city and finally package and sell it。Recent,See Wanda’s project transfer again,Meaning that Wanda’s transformation is completely aborted。Other reasons including behind-the-scenes reasons need to be looked at,But from the perspective of 188bet game development,To borrow a sentence from Vanke,Travel does not require barbarians。So-called barbarians,With the help of strong capital,Forcibly entering an unfamiliar area,And take the initiative。a few years ago,At a meeting,I once spoke out,Wanda enters 188bet game,It’s just the behavior of wealthy people,Also refuted,How can we say Wanda is a wealthy person?At best, he is a rich man。
From a 188bet game perspective,Wanda’s model is successful,The main product is Wanda Plaza,This is the urban complex model,Essentially an urban leisure complex。Detailed operations,The first is to ask the local government for cheap land,The second is to find cheap funds from banks,The third is to rely on standardized operations for efficient execution。This mode,During the period of rising national economy,During the rapid expansion of urbanization,is valid,This also formed the Wanda brand。But,The scope for this product is not unlimited,So we transformed into resort products in the past few years,Basically the same pattern,The effect is quite different。 From the perspective of historical process,about 27 years ago,As the country proposes to build tourist resorts,Real estate developers are beginning to get involved in the 188bet game industry。about 15 years ago,With the fundamental transformation of the real estate industry,Real estate developers enter the 188bet game industry,Mainly two areas,One is the hotel,The second is the scenic spot。Since the last 10 years,With the rapid expansion of real estate,Real estate developers are aggressively entering the 188bet game industry,On the one hand, we continue to expand in hotels and scenic spots,On the other hand, we continue to explore new areas,Tourist complexes and tourist towns have become hot spots,A new 188bet game real estate army has formed in the real estate industry。Any real estate trade fair or expo,There must be a 188bet game real estate sector;Fan Real Estate Forum,Must have 188bet game real estate issues。 Why does this happen?From a macro perspective,First, hotel projects are also an integral part of the real estate market,Linked in the market for many years,One waxes and wanes, the other waxes and wanes。Second, scenic spot projects have become a new area of real estate enclosure。Third, 188bet game brands have new significance for the real estate industry。From a micro perspective,First, good real estate must build a clubhouse,The clubhouse is easy to build but not easy to maintain,So sell the house in the name of the club,Promote the club through 188bet game,The clubhouse was naturally converted into a hotel。 Second, it is difficult to establish a brand for the real estate itself,Build a supporting hotel and hire a famous hotel management company,cultivated the linkage brand。The third is to increase the construction cost,Reduced account profit,Function of reasonable tax avoidance,In a certain sense, the government helps development。 The fourth is to leave a real property,Enable real estate developers to change their development model。The fifth reason is that 188bet game development has good prospects,Real estate that relies on 188bet game will also have a future。 The entry of real estate developers has injected new blood into 188bet game development,Played an important role。First, the injection of huge funds,Large-scale 188bet game projects in recent years,Almost all are developed or participated in the development by real estate developers,Raise the development of 188bet game projects from the level of 100 million yuan to the level of 1 billion yuan,A series of tens of billions of projects have also begun to appear。Second, it brings new development ideas,Jump out of 188bet game and do 188bet game,Explore the potential benefits of 188bet game projects。The third is to create a new business model,Formed a combination of real estate model and traditional 188bet game model,Improved concept,Broadened horizons。Fourth is the formation of the concept of platform,Project promoted to platform,Various ways to enter capital operations。The fifth is the introduction of complex projects,Creating a new pattern。 On the other hand,It also makes the wind of hype begin to form,This cannot be said to be a bad thing,But it is a double-edged sword。Some places,The ruler is so happy about his success,Developers are greedy for big money and seek foreign goods,Planners add fuel to the flames,Reviewers go with the flow。A new pattern of destination investment has now been formed,Talk about projects,One billion is no problem,Ten billion is barely negotiable,100 billion government excited,Becomes a competition of imagination and storytelling。This process,Wanda takes the lead,Competitions for various large companies,Now Wanda has withdrawn,How to play the takeover,How to play 188bet game industry? China’s 188bet game development to this day,The hard development stage is basically over,Need to strengthen soft development,Planning and positioning,Planning creativity,Design implementation,Activity Promotion,Marketing development,Brand takes the lead,The fundamental lies in the market。Need to increase the content of culture and creativity,More investment in wisdom and talent is needed,This is the shortcoming of 188bet game development。So we need to clarify a few basic questions,First, how many assets are there in the industry,How is the structure,How is the quality,What are the benefits?The second is how much investment is required?Especially large project investment,Shanghai Disney is only 32 billion,Beijing Universal Studios estimates 60 billion,In the current perspective,It’s just trivial。The third is "three eliminations, one reduction and one supplementation",How to reflect it in the 188bet game industry?If the common problems in all walks of life of the national economy do not hold true in the 188bet game industry,Then the economic laws will not hold true。 Based on the current situation,188bet game not require huge investments,But it needs to be refined。The tourist market does not need barbarians,But professionals are needed。Tourism projects are long-term investments,Long-term returns,No need for large-scale capital operation,But it requires intensive cultivation。188bet game not require government leadership,Need market leadership。But in reality it’s just the opposite,Local governments need large investments to reflect political performance,Investors need big stories to win policies,The tourism department needs to cheat to improve its status。If it is supporting urbanization development,Even directly building cities and towns,It’s another story。But it needs to be explained clearly,Don’t let tourism take the blame in the future。Wanda’s vision is right,The operation is wrong,Take a good lead,Having a bad impact。Make things that are not urgent into urgent matters,In the end, you can only worry yourself。
*Source of 188bet game article: China.com, original title: "Wei Xiaoan: The 188bet game market does not need barbarians, but it needs professionals》
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