Cultural and 188bet online sports betting capital is making a big move to the west!

Incomplete statistical display of benefits，Since this year，Nearly 50 cultural 188bet online sports betting project signings have been signed in the western region，The total contract amount exceeds 1.2 trillion yuan！Mainly distributed in health care culture and 188bet online sports betting、Specialized town、Theme parks and other subdivisions，Especially health and wellness cultural 188bet online sports betting projects are the most prominent。

With high-quality 188bet online sports betting resources，In policy support、Transportation location、Under the influence of industrial transformation and other factors，Over the past few years，Tourists from western China、188bet online sports betting revenue growth rate increased significantly，Even higher than the eastern coastal cities。In terms of investment and construction in cultural 188bet online sports betting，The West is enough to compete with the East。

Future，With the subsequent construction of the project after signing the contract，The 188bet online sports betting industry in the western region is expected to usher in explosive growth in the future。

Signed more than 1.2 trillion yuan this year

Information display of benefit sorting，This year (as of November 15)，The number of cultural 188bet online sports betting project signings in the western region is as high as 48，The total investment budget exceeds 1.2 trillion yuan，Involving health and wellness culture and 188bet online sports betting、Specialized town、Theme Park、ice and snow、Forest 188bet online sports betting、Film and TV、Sports and many other subdivisions。Among them，With Chongqing、Sichuan、Yunnan、The southwest region represented by Guizhou and other regions performed most prominently，Over 32 contracts signed in total，The amount is as high as 990 billion yuan！

Overview of the signing of cultural 188bet online sports betting projects in the western region this year

Look at the details，Among the provinces in the western region，Sichuan Province has signed the largest number of cultural 188bet online sports betting projects this year，15 in total，Involving 157 cultural 188bet online sports betting projects，The contract amount is approximately 381.6 billion yuan。

September this year，At the 5th China (Sichuan) International 188bet online sports betting Investment Conference，A total of 64 major cultural 188bet online sports betting investment projects were collectively signed，Signed amount 122.4 billion yuan。The contracted project involves leisure and vacation、Healthy Culture and 188bet online sports betting、Exhibition 188bet online sports betting、Cultural 188bet online sports betting Characteristic Town、Cultural 188bet online sports betting Industrial Park、Cultural 188bet online sports betting Enterprise Headquarters、Rural Culture and 188bet online sports betting、Special B&B and other types，There are many more involving e-sports、Film and animation、Special projects of the new cultural 188bet online sports betting economy such as 188bet online sports betting and performing arts。Including China Wine City Yangtze River Ecological 188bet online sports betting Belt Project、Silk Road Fairy Tale Large-scale Real-life Landscape Performance and Parent-Child Hot Spring Fantasy Town Resort Project、Tianfu International Animation City Project、Cedar International Ecological 188bet online sports betting and Leisure Resort Project、Lingshan Group International Leisure and Cultural 188bet online sports betting Project、Shanghai Yuexing Group Leshan Western Global Port 188bet online sports betting Complex Project、Linzhou Ancient City Cultural 188bet online sports betting Complex Project、Wenling Miaojing Cultural 188bet online sports betting Town, etc.。

In addition，Sichuan Nanchong Culture and 188bet online sports betting Development Conference held this year、Daliangshan (Anning Valley) 2019 Cultural 188bet online sports betting, Health and Yang Mianning Investment Promotion Conference、Daliangshan (Anning Valley) 2019 Cultural 188bet online sports betting and Health Care Lhasa Investment Promotion Conference、Dazhou City Cultural 188bet online sports betting Industry Special Investment Promotion Conference，Both signed a batch of cultural 188bet online sports betting projects，The planned investment amount exceeds 10 billion yuan。

Judging from the contract amount，Chongqing, also located in the southwest region, has the highest contract volume。Since this year，Although there are only 5 cultural 188bet online sports betting projects signed in Chongqing，But the number of cultural 188bet online sports betting projects involved is as high as 146，The estimated investment amount is as high as 456.6 billion yuan！At the 6th Western China 188bet online sports betting Industry Expo held in June this year，Signed up 140 comprehensive cultural and 188bet online sports betting projects，Covering tourist attractions、Tourist Complex、Tourist resorts and cultural 188bet online sports betting integration、Integration of agriculture and 188bet online sports betting and other fields，The total agreed investment amount is 419 billion yuan。In addition，Guangxi Province、The estimated budgets of cultural 188bet online sports betting projects signed in Yunnan Province this year have exceeded 100 billion。Among them，Guangxi Province is approaching 200 billion yuan。

Irregular hot and cold conditions in the northwest region，Among them, Yan’an, Shaanxi Province performs most prominently。At the centralized signing ceremony of the Yan’an Cultural Heritage Expo cooperation project held in October this year，A total of 44 cooperation projects were signed on site，Total investment 218.3.2 billion yuan；Gansu Province’s performance is relatively deserted，Only 1 project signed this year。July this year，“Readers Cultural 188bet online sports betting Town” settled in Wudu District, Longnan City, Gansu，Total investment 10.2.8 billion yuan。

Capital from all walks of life is moving westward

Information display of benefit statistics，In the above-mentioned projects signed 188bet online sports betting region，There are many international giants and well-known real estate companies，Including Merlin Entertainments、Wanda、Baoneng、Vanke、Green space, etc.。

September 27，Merlin Entertainments announces the opening of China’s first Legoland theme park in Meishan, Sichuan。As understood，The project will start at the end of the year，Planned to open in 2023，Has many themed attractions、Amusement rides and LEGO classic models，And resort towns、Hotel group, etc.，Contains LEGO Factory、LEGO World、LEGO Water Park、LEGO Castle、Dinosaur Island and other core areas。The implementation of the project marks that Sichuan has become the second largest city after Shanghai Disneyland、After Beijing Universal Studios，The third region with top international theme parks，Filling the gap of lack of top international theme parks in the entire western region。

Wanda has made frequent moves to expand its presence 188bet online sports betting region, and all of them are large-scale.

June this year，Wanda Group renews strategic cooperation agreement with Sichuan Provincial Government，Based on the completed investment of 160 billion yuan，Invest another 110 billion to build 3 cultural 188bet online sports betting projects、Top International Hospital、International sports events and 20 new Wanda Plazas；July，Wanda signed a cooperation agreement with the Shaanxi Provincial Government，Both parties will be in sports、Cultural 188bet online sports betting、Film and TV、International Hospital、Corporate Headquarters、Six aspects of cooperation in commercial complex，Implementing the “Six Ones” package project。

Except Sichuan、Shaanxi，Gansu Province is also a key place for Wanda to bet。April this year，Investment Promotion and Long Business Conference held in Gansu Province，Wanda Group Chairman Wang Jianlin revealed，Next 3 years，Wanda will invest in a super-large cultural 188bet online sports betting project in Gansu、5 Wanda Plazas、3 five-star hotels，New investment of about 45 billion yuan。

With the "high temperature" of housing prices in third- and fourth-tier cities, regulatory policies have been frequently increased，The space available nationwide is becoming increasingly limited，Many real estate companies have avoided “high temperature” cities，Moved to the western region to acquire land for cultural 188bet online sports betting real estate。

Early this year，Baoneng acquired 34 parcels of land in Beihai Township, Tengchong, Yunnan，Total area about 2239.9 acres，Approximately 149.330,000 square meters，The total transaction price is 14.7.9 billion yuan。September，Baoneng Urban Development and Construction Group and Tengchong Municipal Government held the "Tengchong Baoneng·Above the Colorful Clouds" press conference，Announced Baoneng Real Estate’s first entry into the Yunnan market，Officially settled in Tengchong。This project is positioned as a high-end health care cultural 188bet online sports betting real estate，More than 40 billion yuan spent。

Health and wellness cultural 188bet online sports betting projects are also the focus of contract signings in the western region this year，Including Daliang Mountain, Sichuan、Yunnan Stone Forest、Guizhou Guancang、Libo, Guizhou、Chishui, Guizhou、Chongqing Qianjiang、Xinjiang Yanqi, etc.，All projects have been implemented in health care towns or health care resorts。With the aging of the population、The implementation of the "Healthy China" strategy has brought market benefits，Signing contracts for national wellness and cultural 188bet online sports betting projects have “bloomed everywhere”。Incomplete statistical display of benefits，Since the beginning of this year，Including Yunnan、Guizhou、Sichuan、Chongqing、Hunan、Anhui、Zhejiang and other places have successively signed contracts for health and wellness cultural 188bet online sports betting projects，Quantity exceeds 30，The total contract value exceeds 400 billion yuan！

Public information display，As of now，More than 80 real estate companies and foreign-funded enterprises across the country have deployed in the health care real estate sector。Wellness and vacation products have become a new breakthrough for real estate developers to transform and find performance increases。

Except the above companies，Sunac and Evergrande are also gathering in the west。

After the acquisition of Wanda Cultural 188bet online sports betting Project in 2017，Sunac begins to expand on a larger scale in the cultural 188bet online sports betting industry，Kunming is located in the southwest、Chongqing、3 cultural 188bet online sports betting cities in Chengdu，Xishuangbanna、Guilin’s 2 tourist resorts, 4 commercial complexes and 12 cultural 188bet online sports betting towns。Hengda doesn’t have much presence in the west，But it’s also a big deal。April last year，Evergrande Health Industry Group spent 26 billion yuan，It is planned to build a health valley covering an area of ​​3,660 acres in Shuangfu New District, Jiangjin, Chongqing。

Various capitals are competing for layout，The “coffee position” in the cultural 188bet online sports betting market in the western region is improving。Behind the giants gathering in the West，What are the factors to consider？

Why do giants gather in the western 188bet online sports betting industry?

Past years，The 188bet online sports betting industry in the western region is developing very rapidly，Especially in Chengdu in the southwest、Chongqing、Kunming、Guizhou and other tourist cities are the most prominent。

According to statistics from the 21st Century Economic Research Institute，2010，Chengdu’s total number of tourists and 188bet online sports betting revenue are 673 respectively.80,000 people and 60 billion yuan。2018，Chengdu receives tourists all year round 2.400 million visitors，Achieve total 188bet online sports betting revenue of 3712.600 million yuan。During 2010-2018，The growth rates of the above two data reached 256% and 519% respectively。

The city of Chongqing is also making rapid progress。Chongqing receives domestic and foreign tourists in 20185.97.2 billion people，Achieve total 188bet online sports betting revenue of 4344.1.5 billion yuan。And in 2010，These two data are only 1.6.1 billion passengers and 91.7 billion yuan。2010-2018，The cumulative increase in the number of tourists and 188bet online sports betting revenue in Chongqing reached 271% and 408%。

In addition，As an important tourist city in the northwest，The cumulative growth rate of Xi’an’s total number of tourists and total 188bet online sports betting revenue from 2010 to 2018 is also very obvious，69% and 160% respectively。

Compare with western cities，Beijing、Shanghai、Among the four eastern cities of Guangzhou and Hangzhou，2010-2018，The cumulative increase in the total number of tourists or total 188bet online sports betting revenue，Generally smaller than the western region。

Comparison of the number of tourists and the growth rate of 188bet online sports betting revenue in some cities in the east and west (Source: 21st Century Economic Research Institute)

Rapid development of 188bet online sports betting in western China，Mainly due to the drive of the policy environment in recent years。Development in the West、Promoted by 188bet online sports betting poverty alleviation and other policies，In the context of transformation and upgrading of development methods，The tertiary industry represented by 188bet online sports betting is valued by local governments in western China，Various national support policies emerge in endlessly、Too many to name。For example, in June this year, the Ministry of Culture and 188bet online sports betting issued an announcement regarding the public solicitation of opinions on the "Cultural Industry Promotion Law (Draft for Comments)".，Promote coordinated regional development of cultural industries，Encourage the eastern region to carry out cultural industry cooperation and assistance with the central and western regions，Support cultural enterprises to invest in cultural industries in the western region。

More importantly，The western region is vast，Rich and diverse 188bet online sports betting resources，And high grade、Many quality products，Large development space。

For example, Baoneng chose Tengchong to launch a health and wellness cultural hotel，Local 188bet online sports betting resources、Local culture is an important consideration。Tengchong has a pleasant climate、Moderate altitude、Volcanic wetlands are rich in hot spring resources，The project is close to the Beihai Wetland、Volcanoes National Park、Atami Scenic Area、Gaoligong Mountain/Qinghai Lake and many other natural landscapes and cultural communities that retain Yunnan’s local characteristics。Create health, cultural and 188bet online sports betting real estate based on local resources and culture，Uniquely blessed。In addition，In transportation，After the successful construction of the Pan-Asian Railway，Yunnan’s population siphon to Southeast Asian countries and southwest China、Business transactions also serve as a transfer station。

Transportation location has always been an important consideration in the layout of cultural 188bet online sports betting projects。With the gradual improvement of transportation infrastructure in the western region，Especially in recent years with high-speed rail、Under the dense layout of airport routes，It is more convenient for tourists from all over the country and even overseas to travel to the west。

Data displayed by the 21st Century Economic Research Institute，The cumulative growth rate of Chengdu Airport’s passenger throughput reached 105% from 2010 to 2018，Kunming is 133%，And Beijing、Guangzhou’s cumulative passenger throughput growth during the same period was only 37% and 70%。

Take Legoland as an example，The reason for choosing Meishan，This is related to local transportation、Abortion、Consumption level does not matter。Meishan is close to Chengdu、Superior location，Sitting on "Double Airports"，Has a “three horizontal and four vertical” highway network、“Three Horizontal and Nine Vertical” Railway Network、“Double-height-double-port” three-dimensional transportation。Convenient transportation、Population and per capita consumption level of surrounding cities, etc.，Both provide a larger foundation for Meishan。

As the cultural 188bet online sports betting project continues to advance after signing the contract，The cultural 188bet online sports betting market in the western region is bound to expand，Future project investment and construction materials will usher in a blowout。

However，Developing 188bet online sports betting in the western region requires establishing a new outlook on 188bet online sports betting and products，We must make full use of local resources and local culture，Create 188bet online sports betting products with regional characteristics。Overall planning and planning of the project、Creating business formats and other content，Need to be more carefully and comprehensively combined with the consumption characteristics of western tourist cities and people，Continuously improve and iterate products，This is also the key to whether a cultural 188bet online sports betting project can stand out after it is implemented。

In addition，While developing 188bet online sports betting resources in the western region，Resources must also be protected。Projects are pouring in to invest in and build，Government departments should increase supervision，Avoid squandering development in the name of “188bet online sports betting poverty alleviation”，To promote long-term sustainable development。