“The 188bet Live Casino industry is particularly bleak right now，The degree of recovery is much lower than that of other industries。”April 16，Co-founder of Ctrip、Liang Jianzhang, chairman of the board of directors, said in interviews with several media including Times Weekly，Under the impact of the epidemic，The overall international air tickets and other business sectors of the 188bet Live Casino industry have almost reached zero，High-star hotel business has only recovered to about 30% of its pre-epidemic scale。

The same is true from global data，April 15，IATA releases analysis display，Suffering the impact 188bet Live Casino new coronavirus epidemic，Global airline passenger revenue may plummet by US4 billion in 2020，Down 55% year-on-year in 2019。

Earlier April 3rd，The Madrid-based World 188bet Live Casino Organization released a report，188bet Live Casino is one of the industries hardest hit by the epidemic in the world。And it is expected that the number of global tourists in 2020 will drop by 20% to 30% year-on-year，International 188bet Live Casino revenue will decrease by US0 billion to US0 billion，The 188bet Live Casino output value is expected to lose 2 in 2020.1 trillion US dollars。

Domestic market，Previous data report given by China 188bet Live Casino Academy，Estimated first quarter and full year 2020，Domestic tourist arrivals increased by 56% and 15% respectively.5%，Year-on-year decrease of 9.3.2 billion people；Domestic 188bet Live Casino revenue has a negative growth of 69% and 20% respectively.6%，Full-year revenue reduction of 1.18 trillion yuan。

Liang Jianzhang thinks，The 188bet Live Casino industry is ushering in structural changes under the influence of the epidemic，For example, the reduction of large-scale exhibitions has affected the development of exhibition 188bet Live Casino, etc.。But for now，Domestic leisure vacation and other experiential 188bet Live Casino products，As well as innovative and characteristic themed 188bet Live Casino products such as history and culture，Maybe we will have better development opportunities。

He also said，Under the influence of the current epidemic，Ctrip’s focus is on domestic leisure vacation and other 188bet Live Casino market segments that are expected to be the first to enter the recovery stage。

In the past period，Liang Jianzhang is in Sanya respectively、Guizhou、Huzhou、Shenzhen and other domestic tourist destinations have launched multiple live 188bet Live Casino promotion activities，Product types are also concentrated in the domestic leisure and vacation field。

On live broadcast、When promoting 188bet Live Casino products，Liang Jianzhang sheds the labels of business tycoon and demographer，Appeared in the live broadcast room in costumes with local characteristics，It also aroused public attention and heated discussion。

Data provided by Ctrip to Times Weekly reporters，In Liang Jianzhang’s past live broadcasts，Average views per game、The average number of interactions reaches one million，The sales volume 188bet Live Casino goods also reached 10 million yuan。

Ctrip also publicly stated before，Already contacted and promoted with different regions or provinces in China，188bet Live Casino’s subsequent live broadcasts will be tentatively scheduled to be one per week。

“Live streaming during the epidemic is a method and channel that is particularly suitable for 188bet Live Casino。" Liang Jianzhang told a reporter from Times Weekly，During the special period of the epidemic，Has service、Purchasing、A platform for product systems and other capabilities、Businessman，What is needed is marketing channels for display and promotion，Consumers also have more time to invest in live broadcasts。

In terms 188bet Live Casino functions of live broadcast，Liang Jianzhang said that in addition to driving more partners to increase pre-sale sales，Let products “plant” in consumers’ minds in advance，It is also one 188bet Live Casino important roles played by live broadcast。This can not only affect the long-term sales growth 188bet Live Casino product，It will also further promote the recovery of consumers’ willingness to travel。

As understood，188bet Live Casino’s previous live broadcasts are except for the Ctrip WeChat mini program，Also chose TikTok、Kuaishou and other third-party platforms for linkage cooperation。To this，188bet Live Casino said，The third-party live broadcast platform is very mature，Ctrip’s strength lies in its live broadcast travel products and content，Which platform to live broadcast through is not the key issue。

Actually，Ctrip has continuously increased its efforts in short videos in the past two years、Layout of live broadcast and other content areas，The special stage of the epidemic has also ushered in a window period for its “188bet Live Casino + live broadcast” business to deepen its development。To this，Liang Jianzhang said，Under my own leadership，Ctrip will continue to develop live streaming as a key project。

*Source of this article: Times Weekly, author: Zeng Xiantian, original title: "Ctrip Liang Jianzhang: The international business of the 188bet Live Casino industry has almost reached zero, ushering in structural changes》.