Global Travel News has previously reported that overseas car outsourcing companies will play travel，The popularity of overseas outsourcing is further increasing。End of last year to present，Zhizhi Travel and Walking Travel, which started from domestic free travel charters, have successively expanded their charter business overseas。And on May 1st，Woqu Travel, a destination online travel website invested by Tencent, also announced its entry into the overseas car outsourcing field，Launch of Woqu Special Car。Earlier April，The overseas car rental service brand Huangbaoche launched by another startup company is also online on Tmall，Provide Chinese-speaking drivers and tour guides for Chinese tourists traveling overseas (the following is based on industry practice，Car charter service referred to as "car guide")。

Although Meng Lei, the founder of Huangbaoche, is a post-80s generation，But I have many entrepreneurial experiences in the tourism industry，Once founded the high-end business travel brand Wuke，Traveling is international first class、Business class ticket booking。2013，After selling the bedroom, Meng Lei traveled around the world，After returning to China, he founded Pure Travel，We do customized travel。

Unexpectedly，One year later，Meng Lei simply cut off the pure travel 188bet app project。Talk about the reasons，Meng Lei said: "Customized tours can only serve a small group of people，Unable to scale，This is not my starting point，I want more Chinese people to enjoy quality overseas travel。”

"In the process of communicating with the core team，We found the tickets to be standard，The hotel is standard，No standard supplier can be found for the charter service only to the destination，Once chartered services are standardized，With the addition of air tickets and hotels, it is a perfect quality independent travel solution。”

So，Overseas outsourcing has become Meng Lei’s target，After more than half a year of preparation，Meng Lei and his team launched the Huangbaoche brand，Reviewing the exploration and development in the field of chartered cars over the past six months，Meng Lei thinks about the supply of royal chartered carsChain mode、Product form、The service process has hit the long-standing pain points in the overseas outsourcing market。

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The first step for the Royal Charter Team is to activate the supply market for chartered cars。In Meng Lei’s view，Previously，The demand for chartered cars for overseas travel is suppressed by supply，The local tour operator controls the supply of Chinese-speaking guides。Domestic travel agencies purchase chartered car products from these local agencies，Then match it with the air ticket、Hotels and various destination services，Made into small packages, group tours or customized tour packages for sale，The product form and sales channel are very single。

"In some local markets，For example Western Europe，It’s peak season，When chartering a car, there will be a shortage of supply，This has a lot to do with the entire growth system of overseas directors。Previous local transportation agency，There are only a dozen core directors who may 188bet online sports betting cooperate，The process of establishing trust between local travel agencies and drivers is very slow，A dozen people are used to it，I think it’s reliable，Others feel unreliable，This results in no growth path for new tour guides。”

So，In order to meet the rapidly growing market，Meng Lei decided to directly recruit individual drivers and tour guides，Let these individuals become suppliers of the Huangbaocha platform。“We have signed a large number of professional car guides，At the same time, it also attracted many local Chinese、Foreign students come in，Spurred by demand，These people will quickly grow into excellent tour guides，Supply increase，Meaning the richness problem solved。”

Introduction to Meng Lei，Currently, 60% of the car guides contracted by Royal Charter are individuals，Only 40% cooperate with overseas travel agencies and car dealers。“We will not cooperate exclusively with a certain car dealership or local transportation agency，Huang Baoche is a C2C platform，Connects traveling users and local service providers。”

On the choice of the supply chain model of Huangbaoche，Meng Lei prefers the C2C model because the traditional supply model of the local transportation agency is connected to the local transportation agency or car dealership，And their service channels to users are not open，If the user wants to change the travel time，The first person to contact is the customer service of the booking website，Instead of the driver who serves him。“Connecting with organizations will lead to too many links，Information is not smooth，The efficiency of the service cannot be improved”，Meng Lei said。And now，Huangbaoche uses the mobile Internet，Through the driver and client apps，Users and drivers can communicate directly。

can be seen，Huangbaocha is an Uber-like model that integrates idle vehicles 188bet app download and guide resources。Same as Uber，Huang Baocha also needs to face the risks of local regulations and supervision。Meng Lei’s view on risk is，“Innovation is always ahead of supervision，But we will control potential risks，Many places have accelerated our legalization process，Obtain operating qualification、Taxation、for vehicles、Drivers and users purchase insurance，We are doing all this work。”

In compliance with local regulations，There is an example to illustrate the localized operation strategy of Huang Baocha: the driver of Huang Baocha also provides tour guide services for tourists，Only in Thailand，The royal chartered car is equipped with a driver and a tour guide。"Among all countries in the world，Only in Thailand, the driver and tour guide cannot be held by the same person，So，We have adopted a strategy in Thailand that suits local regulations。”

“One-price all-inclusive package is a very high competitive threshold in the short term”

After the supply system is established，The Royal Car Charter team began to solve another pain point in the overseas car charter market - disordered service standards。Meng Lei said: “Chinese chartered cars do not have a widely recognized service standard—what is the service length?？Should the driver hold up a sign to pick up passengers at the airport？Do you need to explain the attractions?、How to arrange the itinerary - there are no standards for these，The car guides in each place provide services casually based on personal habits，We feel that there are big pain points in service standardization。”

After half a year of exploration，Huang Baoche has made very clear regulations on the service standards of chartered cars: no matter which city，The service time of chartered car is 10 hours/day，The service time of chartered car is 10 hours/day，Same city is 300 kilometers/day，Cross-city 600 kilometers/day，188bet Online Sports Betting and Casino There are a series of detailed regulations on the service process。

The establishment of clear charter service standards also lays the foundation for the establishment of the Huang charter pricing system。Compared with other peers that provide overseas car outsourcing，The product prices of Huangbaoche are very transparent，Regardless of daily rental，All-inclusive price including airport pick-up and drop-off。"If the user purchases a car with 1,000 yuan，But the highway fee、Parking fee、The driver’s tips must be paid separately，From the user’s perspective，It will increase the booking threshold and reduce booking conversion。，And we will charge high-speed fees、Gas fee、Tips and other tips have been quantified，Included in charter price。

Meng Lei thinks，The one-price all-inclusive pricing system is a very high competitive threshold for Royal Charter Cars in the short term。His analysis，The ability of Huangbaoche to be all-inclusive at one price has a lot to do with its C2C supply chain model，“Because it reduces communication costs，The profit margin brought by efficiency is enough for us to offer an all-inclusive price。”

“We don’t want our distributors to worry when we make an APP”

The above-mentioned basic work of building a car charter business framework，The royal charter car is progressing very quickly。As of mid-June，Huang Charter has opened charter services in 350 overseas cities。Current order display，Japan and South Korea、Southeast Asia、Western Europe、The United States is the main outbound destination for its users。Therefore，Huangbaoche has also set up local operation centers in 7 cities in popular outbound areas。The WeChat official account of Huangbaocha with reservation function has been launched。The Huangbaoche App is also included。Dan Meng Lei 188bet sports betting app download emphasized，Making an APP is something Huangbaoche only does as a last resort。

“Chartered car is a travel product with a long service chain，It’s not like pulling down the tickets once they’re sold out，I don’t want to upset our distributors，So we will take over the service ourselves，Provide services through App or WeChat official account。”

Meng Leicheng，He attaches great importance to the role of distribution channels in the development of Royal Charter Cars。“We named our B2B system ‘Industry Sharing Wealth System’”。It can be seen from this name，Meng Lei hopes that more tourism industry colleagues will become Huangbaoche’s product distribution partners，While meeting the transportation needs of more Chinese tourists for outbound travel，It can also allow tourism industry colleagues to benefit from the boom of Chinese independent travel abroad。Meng Lei revealed，Currently，Huangbaoche’s B2B system is connecting with mainstream OTAs。

The other side of cooperation is competition，Talking about the increasing number of travel startups pouring into destination transportation services，Meng Lei estimates，In half a year, there will be very fierce market competition in the field of overseas car outsourcing。Whether it is product price competition，It’s still the competition for car guide resources，It will be very intense。“Capital is a very scary thing，This is what I don’t want to see，But things that cannot be stopped。”

But as a serial entrepreneur with successful entrepreneurial experience，Meng Lei has enough confidence in the development of Huangbaoche，“The ability to promote overseas car guides is a very core ability of our Royal Charter Team，Chartered cars also belong to the O2O industry，Everything that does O2O depends on two points，One is the combat effectiveness of the team，Team combat effectiveness is a very virtual but also very real thing，I 188bet sports betting app download think，The team’s combat effectiveness and effective methods can make overseas outsourcing possible。”