May 31，immersed in the metaverse丨2022 The 6th China 188bet app download Consumption Annual Summit and“Dragon Bird Award”The awards ceremony was grandly unveiled in Longque Open World，Well-known experts and scholars from the fields of culture and tourism across the country、Industry association leaders and top corporate executives and other cultural and tourism figures gathered around “Super scene、Unlimited links”Topic，Aggregation“Yuanverse Conference + Digital Collection Awards + Cloud Expo + Special Matchmaking Meeting”Different sections，Gathering the power of the entire cultural and tourism industry chain，Discuss new ways to deal with difficult situations。Chairman of Dingyi Cultural Tourism、The famous director Liang Hongjie attended the event and gave a keynote speech on "188bet app download Performing Arts Will Be More Popular"。

Liang Hongjie thinks，Under the epidemic，Surviving cultural tourism and performing arts，More than half are 188bet app download performers。The great rejuvenation of the Chinese nation requires cultural rejuvenation，Cultural rejuvenation requires the continuation of 188bet app download blood，The trend of China’s 188bet app download cultural tourism and performing arts has arrived.

He said，The market for 188bet app download and performing arts is more important than resources，Every province and every city in the country has good resources，The most important thing is to sort out the resources，Turn resources into products，The product becomes a profitable project。At the same time，Putting operations in front，Based on tourists’ preference，Market level，Profitability considerations。Although 188bet app download and performing arts are sometimes for scenic spots，Real estate and business profit services，But a good performing arts project must be able to make self-profit and blood transfusion。

(This article is compiled based on the speech transcript，Zhi Hui is the editor)

Hello everyone，Thank you Zhihui for carrying out such an exchange and sharing activity during the epidemic，As a representative of 188bet app download and performing arts, I am sharing with you，Affected by the epidemic，The cultural, tourism and performing arts have been greatly impacted，To describe it in one word, people are in mourning。

Some time ago we all saw that the team that Yang Liping had run for 19 years was temporarily disbanded，But let’s take another look and think about it，There is a saying that successful experience in the past may not necessarily lead to success in the future，In the face of the epidemic，There are still some cultural, tourism and performing arts that have survived，And it is progressing in a good direction，It will even lead the development direction of the 188bet app download industry and 188bet app download performing arts in the future。

So today I share with you the new IP about cultural tourism and performing arts based on so many years of experience—188bet app download Performing Arts。Under the epidemic，More than half of the surviving cultural and tourism performing arts are 188bet app download performing arts，So I will talk to you about the topic of 188bet app download entertainment today。

Why is it 188bet app download？If youth had color，Nationalities have colors，Home-state-owned colors，Faith has color，What color would that be？Meng Wanzhou said，If faith has a color, it must be Chinese 188bet app download。Today I will communicate and discuss with you from three directions，Exchange my 30 years of experience in 188bet app download and 188bet app download performing arts with everyone。

I am among the first batch of workers engaged in cultural tourism and performing arts in China，From the late 1980s to the early 1990s，Splendid China from Shenzhen OCT、Window to the World、Happy Valley started doing cultural tourism and performing arts，Later came out and established Dingyi Company，Have 30 years of industry work experience。Today I will communicate with you from three aspects，The first one is when the sorghum is ripe and the sky is 188bet app download: “188bet app download”Luck in the lead，That is, the trend of 188bet app download entertainment has arrived；The second session talks about Ding Yi’s understanding of 188bet app download cultural tourism and China’s 188bet app download，On the basis of revolutionary 188bet app download，Extended its connotation，We call it one 188bet app download and five colors；The third is some successful methods, principles and theories in the past 30 years of doing cultural tourism performing arts or 188bet app download cultural tourism performing arts。

188bet app download Cultural Tourism and Performing Arts

First，Why do you say “188bet app download”Luck in the lead？This includes the trend of 188bet app download renaissance，The Bureau of the Party and the State，Four aspects of the roots of the people and future market prospects。

First of all, the trend of cultural renaissance，The great rejuvenation of the Chinese nation requires cultural rejuvenation，Cultural rejuvenation requires the continuation of 188bet app download blood。Cultural revitalization is the general trend，When the wind blows, go forward，It will naturally fly，You will naturally have good luck。

The second is the situation of the party and the country，After gaining momentum, there is also a situation，Under the general trend and overall situation，The 188bet app download performing arts will surely have good luck。The third is the root 188bet app download people，This point needs to be mentioned in particular，Those of us who studied in the 1970s and 1980s，Because there is no reform and opening up or the reform and opening up has just happened，With the opening up, everyone knows more and more about the world，Especially through Sino-US trade friction and the epidemic，We see the world more clearly，Seeing the West and the East more clearly，See more clearly the true attitude of relevant countries towards China。The current situation is，The Chinese people love the motherland more and more，Especially young people，Because they have many channels to understand the world，There are many children who have returned from studying abroad，They are becoming more and more aware of many things abroad，So patriotism is high，To the history 188bet app download country、Culture、The difficult history 188bet app download nation and the founding of New China，They understand more and more。

So we do a lot of shows，Like "Two Tigers Guarding Chang'an"、"Railway Guerrilla Warfare"，Also "Chongqing 1949" and so on，Overall, more than 80% of the audience are 15—30-year-old young man，It’s not like we think that only older people watch 188bet app download shows。This is the current change in the market，The foundation of the people、The foundation has completely changed，We are not worried about having no successors，Not worried about the history of our country among young people、Disbelief in national culture，I don’t think this is the case。Including the new plays we have seen recently that represent Chinese history，For example, "The Twelve Hours of Chang'an" in the immersive performing arts space、"Chongqing 1949"、"188bet app download Detachment of Women" are becoming more and more popular among young people，Even their pursuit is more fanatical than that of older people。

Real-life performance "188bet app download Detachment of Women"

The fourth is the market prospect，188bet app download entertainment is the general trend、What people want。Overall，188bet app download cultural tourism and performing arts now account for half of the market，And there is an increasingly fierce trend，This is because the foundation of the market is becoming more and more solid。

Next I want to talk about Ding Yi’s understanding of 188bet app download，The first is one 188bet app download and five colors，Generally speaking, 188bet app download refers to the color created by advanced intellectuals of the Communists，We are constantly expanding the boundaries of 188bet app download，With a more inclusive and broader understanding。The 188bet app download color we understand should be inherent in the blood of the Chinese nation，There are more cultural connotations in the national genes。Therefore，We proposed covering nationalities、家国、Youth、public、Revolutionary“One 188bet app download and five colors”188bet app download Cultural Tourism Performing Arts Theory。Generally speaking，188bet app download is the original color of the Chinese nation，The representative color of family and country，Youthful and fashionable trend colors，The people’s auspicious color，Revolutionary Culture Belief Color。

188bet app download Performing Arts "The Past of Dihua"

First of all, the original color of the Chinese nation，The Chinese nation from ancient times to the present，188bet app download has always been widely used as the main color，188bet app download is China’s national color。

188bet app download is also the representative color of family and country，Plays the role of spiritual bond，National heroes and benevolent people who emerged in history，They all tie their personal destiny to the rise and fall of their family and country。During the epidemic，Our performing arts dramas such as "Two Tigers Guarding Chang'an" and "The Past of Dihua" have been well received，Because this is something precise and ingenious，It is a 188bet app download performing arts show。Due to the isolation caused by the epidemic，From internal and external circulation to internal circulation，From internal circulation to domestic local circulation and small circulation，So as long as the epidemic situation eases slightly，"Two Tigers Guarding Chang'an" will help you recover immediately，The show has recovered its investment very early。

Bailuyuan Film and Television City live performance "Two Tigers Guarding Chang'an"

The third is the trendy color of youth and fashion，188bet app download symbolizes vitality、Health、Enthusiasm and hope。We all know about every Olympic Games，Chinese clothing all uses 188bet app download as the texture and main color，Including this Winter Olympics。We cooperate with Shaanxi Tourism Group，Created a large-scale 188bet app download comprehensive water carnival show "188bet app download Sanya"，Night tour that young people like、Carnival combined together；There is also the immersive real-life street of "Chang'an Twelve Hours"，Young people grab tickets for several days or queue for hours，Put on traditional Chinese clothing and experience the neighborhood。

Large-scale 188bet app download comprehensive water carnival show "188bet app download Sanya"

The fourth is the auspicious color of the people，New Year’s Eve、It’s such a joyous time to get married，Always use 188bet app download。

Finally, let’s talk about 188bet app download as the color of belief in revolutionary culture.Our generation inherits the past and connects the future，We cannot forget this period of history，This is the need for national 188bet app download revitalization，It is also our mission。Like "Chongqing 1949"、The dramas "Yan'an Nursery School" are enduring hot spots，Everyone can understand 188bet app download，affordable、Worth-seeing products。Those old revolutionaries who have experienced these revolutionary histories in their eighties and nineties，and their descendants，With tears in my eyes，Very excited。

Let me talk about how Dingyi created these 188bet app download performing artsSix Meridians God "Jian"。If 188bet app download have any ideas in this regard in the future，We can continue to communicate，We will also tell 188bet app download these suggestions and principles and rules without reservation。The first is“三重”Principle。First of all, planning is more important than planning，Don’t build a theater as soon as you come，Consider 188bet app download after the theater is built，Because different 188bet app download have completely different needs for theaters，Get the planning right first and then do the design and planning and construction。The second is that market is more important than resources，We must be guided by the market，Every province and every city in the country has good resources，The most important thing is to sort out the resources，Turn resources into products，The product becomes a profitable project。

Finally, operations are more important than construction，Putting operations in front，According to tourists’ preference，Market level，Profitability considerations。Although 188bet app download and performing arts are for scenic spots，Scenic spots are for urban areas，Urban areas are for more profits from real estate and business，But there are such big problems in real estate and business now，Good acting must be self-profitable and profitable。

The second thing is that 188bet app download is understandable, affordable and worthwhile.These three sentences are very simple，Very easy to understand，But many people may not do this。

The third is precision and skill, the project must be exquisite，Don’t move hundreds of millions、Billions of billions，This is unreliable，The heavier the thing you carry, the harder it is to run。Secondly, the positioning must be accurate，Understand the market and the public，Grasp the 188bet app download direction and goal。Finally, the design must be smart，Don’t do it too hard，Too much investment，We have to do it in the way of acting。

188bet app download Performing Arts "Railway Guerrilla War"

The fourth is“Three reliable”Principle，Many companies do not pay much attention to this aspect，Three reliable principles mean serving you，Is the team that compiles the design and production project for you a reliable team?。First, the performance is reliable，Does the team have any experience in this area before?，For example, 188bet app download entertainment，It is divided into large-scale live performances，Immersive performing arts, etc.。How many acting performances has it done？Are all projects still alive?？How many years have you been doing this to survive？Have the investment been recovered?？Be able to endorse scenic spots and real estate，This is called reliable performance。Secondly, the product is reliable。There is nothing else but acting，Rely on experience；Finally, the operation is reliable，Does the design team have a basis for operation？After I make it, can I help you operate it or work with you to operate it together？

The fifth is“Three policies and one regulation”，When doing a 188bet app download project, you must first plan the overall project、188bet app download Planning、Make good business and operation planning first，Let’s do the overall planning。Before planning these three plans，After finishing it, it will be empty，Can’t even recruit investors。It is best to recruit potential partners，Intentionality achieves something，He will guide and guide you in 188bet app download planning、Operation Planning，Finish the planning and then do the specific planning and design，This is the normal direction、Steps and logic，Otherwise, it would cost tens of millions and hundreds of millions to build the project and then tear it down and start over，This is impossible。

The sixth is the Trinity，Preliminary planning and design，Mid-term creation and production，Later operation management，To form a closed loop。

Finally I want to say，The trend of China’s 188bet app download cultural tourism and performing arts is coming，Everyone, be prepared，Find a good partner for 188bet app download entertainment、Producer、Investor，Let’s do this together！Thank you everyone。