As a cultural and 188bet Online Sports Betting and Casino industry operator，We all look forward to moving forward on this、Every major event in the ever-changing cultural and 188bet Online Sports Betting and Casino era、Every key node，Have more understanding，Know its transformation、Hot and cold and trends。

Here，Zhihui coordinates and analyzes the latest trends in cultural 188bet Online Sports Betting and Casino during the week，Trying to find from these living elements the latest events or information in each field that are worth recording，Based on a certain framework、Perspective or Dimension，Let’s explore what they bring to the development of the cultural 188bet Online Sports Betting and Casino industry，The value points brought to us。

Cultural 188bet Online Sports Betting and Casino Review【Week 78】，Cultural and 188bet Online Sports Betting and Casino frontline information，In-depth analysis of the week。

Quotes of cultural and 188bet Online Sports Betting and Casino giants

This week，Listed 188bet Online Sports Betting and Casino companies’ 2020 financial reporting season ends，Disclosure of first quarter financial reports of some travel companies，Combine these two data，Let’s roughly analyze the ups and downs and possible trends of the domestic 188bet Online Sports Betting and Casino market。

It is not easy for 188bet Online Sports Betting and Casino companies in scenic spots to be listed on the market.

Guilin 188bet Online Sports Betting and Casino Revenue in 2020 2.5.5 billion yuan，Decreased by 57% year-on-year.93%，Net loss 2.6.6 billion yuan，Visitors dropped 56% year-on-year。The epidemic is naturally responsible for the decline in these data。But the deeper factor lies in Guilin 188bet Online Sports Betting and Casino itself。Its main business includes cruise ship transportation、Scenic Area 188bet Online Sports Betting and Casino Business、Hotel、Road trip business、Taxi business, etc.，Among them, the resources such as the Two Rivers and Four Lakes scenic spots in the core of Guilin are in its hands，Essence is to rely on scenic spots to "eat"，This paved the way for these data。

Traditional scenic spots resources、Tourists rely on、Single income model, etc.，These have led to Guilin’s mediocre 188bet Online Sports Betting and Casino performance in the past 20 years，And many of its companies have suffered long-term losses，And it is difficult to sell successfully，Even the company is seriously insolvent，Unable to repay debt。

There are many people who have tried or are still trying in Guilin 188bet Online Sports Betting and Casino，Including cooperating with Songcheng Performing Arts to create "Lijiang Eternal Love"，Yu Rongbaozhai、Tianyuan International Travel Agency established a joint venture，Introducing Guilin Air Travel, which is controlled by HNA 188bet Online Sports Betting and Casino Group，Failed to bring substantial changes to its business，The financial strength of Guilin 188bet Online Sports Betting and Casino、New business development and new resource integration capabilities, etc.，They are also constraints。

Somewhat similar to Guilin 188bet Online Sports Betting and Casino is Western Region 188bet Online Sports Betting and Casino，As the first 188bet Online Sports Betting and Casino stock in Xinjiang，Its main business is scenic spots and related tourist passenger transportation、Alpine Ropeway Sightseeing、Sightseeing by boat、Hot Spring Hotel、Travel agencies, etc.。

Similarly affected by the epidemic，Western Region 188bet Online Sports Betting and Casino faces the risk of delisting due to performance issues just six months after its listing，It also exposed its weak ability to resist risks，its revenue in 2020 is 5118.70,000 yuan，Down 78 year-on-year.76%；Net loss 4325.70,000 yuan，158 year-on-year decrease.81%；Deduction of non-net profit loss 4684.70,000 yuan，164 year-on-year decrease.21%。

Travel to the Western Regions to try to save yourself，It plans to establish a cultural 188bet Online Sports Betting and Casino fund，Invest in quality projects，Improve company performance。Increasing business has become an unavoidable choice for traditional scenic spot 188bet Online Sports Betting and Casino companies，Especially for 188bet Online Sports Betting and Casino in the Western Regions，It will take some time for the existing existing business to be fully restored，Even if it recovers, there is still no good room for growth，Add new investment targets to find、Obtain and operate results，There is also a time process，How long can the capital market wait？

The domestic 188bet Online Sports Betting and Casino market is indeed gradually recovering。Emeishan A first quarter report shows，Company revenue 1.3.2 billion yuan，95 year-on-year increase.2%；Net profit is 120.130,000 yuan，101 year-on-year increase.25%；The number of visitors to the mountain is 55.60,000 people，144 year-on-year increase.93%。

Jiuhua 188bet Online Sports Betting and Casino’s operating income in the first quarter was 1.0.1 billion yuan，A year-on-year increase of 369.24%；Net profit 1754.170,000 yuan，164 year-on-year increase.76%。Zhangjiajie’s first quarter revenue 2677.30,000 yuan，145 year-on-year increase.41%，Net profit decreased by 509 year-on-year loss.900,000 yuan；

Look at China Youth Hostel again，its first quarter revenue 13.9.8 billion 188bet Online Sports Betting and Casino，16% year-on-year increase；Net profit-0.6.5 billion 188bet Online Sports Betting and Casino，Year-on-year loss reduction 1.3.3 billion 188bet Online Sports Betting and Casino。Among them，Wuzhen Scenic Spot receives 50 tourists.290,000 people，A year-on-year increase of 75.65%，Net profit increased by 76% year-on-year；Gubei Water Town Scenic Spot received 160,000 tourists，170 year-on-year increase.73%，Revenue increased by 130% year-on-year；

The domestic epidemic situation is generally improving，Restrictions on passenger flow in scenic spots have been relaxed，Although affected by the repeated epidemic during the Spring Festival，But local 188bet Online Sports Betting and Casino/surrounding 188bet Online Sports Betting and Casino still benefits natural scenic spots，This momentum will be fully verified on May Day，Passenger flow of 188bet Online Sports Betting and Casino companies in “May Day” scenic spots、Recovery of revenue and net profit compared with before the epidemic (2019)，will be an absolutely important indicator to test the market recovery，Especially in the situation of "prosperity and prosperity"。

However，Not all travel companies have recovered well in the first quarter，Uoxin Travel’s first quarter net loss expanded by 156% year-on-year.82%，One of the main reasons is that outbound travel is still frozen，Hard to make a profit，However, the layout of the domestic market is still difficult to achieve substantial returns quickly。The recovery of domestic 188bet Online Sports Betting and Casino、Business etc.，Not highly relevant to outbound 188bet Online Sports Betting and Casino companies，They will continue to carry it，At the same time, seek more opportunities in the domestic 188bet Online Sports Betting and Casino market。

Finally, let’s talk about the old worries and new paths of the next “up-and-coming” provincial 188bet Online Sports Betting and Casino group。

Yunnan Kanglv Group was renamed from Yunnan Urban Investment Group，Responsible for promoting the development of cultural 188bet Online Sports Betting and Casino in Yunnan、The important task of health services in two trillion-level industries，can be called "new and cutting-edge"，The old worry is that from a more traditional urban investment company、Real estate comprehensive company transforms into cultural 188bet Online Sports Betting and Casino and health care，There is still a big gap，Its listed company Yunnan City Investment due to poor performance，Also faces the risk of delisting，Currently accelerating asset transfer，Including plans to transfer some inefficient assets to Yunnan Kanglv Group，To improve performance、Optimize asset structure，Thinking of staying in the capital market。Yunnan Kanglv Group will continue to be the "takeover" of Yunnan Urban Investment's mess，To retain this capital market channel，At the same time, it provides a starting point for the next transformation。

Xinlu is the asset management agreement signed between Yunnan Kanglv Group and Great Wall Asset Management，Yunnan Kanglv Group aims to achieve revenue of 60 billion yuan this year，Double year-on-year。2025，It will achieve revenue of 100 billion yuan，Becomes the first echelon of national leisure and 188bet Online Sports Betting and Casino groups；The revenue will reach 200 billion yuan in 2030。

Yunnan Kanglv Group’s current revenue is still small，Great Wall Asset Management is one of the four major state-owned financial asset management companies，Why choose the former？188bet Online Sports Betting and Casino is related to the fundamentals of Yunnan Kanglv Group:

1、Disclosed by insiders of Youkang Travel Group，The asset-liability ratio of more than 70% of Yunnan Kanglv Group is completely reasonable、Within safe range；2、Yunnan Kanglv Group has a high positioning in Yunnan Province，Existing government financial support、Transfer and integration of state-owned assets，And there may be more asset injection actions in the future，188bet Online Sports Betting and Casino gives it greater room for imagination for expansion and development；3、Yunnan Kanglv Group is a business、The asset structure still needs a lot of improvement and optimization，But after all, it is a state-owned enterprise that places heavy bets in the province，Stability、Strength of support、Growth space, etc.，These are not comparable to ordinary private enterprises。

Yunnan Kanglv Group wants to achieve the above revenue scale target，The next major business transformation is essential，Adjustment and transfer of new business assets、Injection，Operation results, etc.，Everything 188bet Online Sports Betting and Casino be a test。

Destination 188bet Online Sports Betting and Casino Barometer

Incomplete statistics on benefits，This week’s destination cultural 188bet Online Sports Betting and Casino project signing/investment estimate amount is 85.6 billion yuan，If you add the 190 billion yuan investment in the three-year action plan for poetry road construction announced by Zhejiang，This week is still quite lively。Project types include cultural and 188bet Online Sports Betting and Casino blocks、Commercial complex、City Duty Free Shop、Hot spring health/B&B、Experience the interactive cultural 188bet Online Sports Betting and Casino living space、Healthy 188bet Online Sports Betting and Casino Resort, etc.，Covering area includes Qufu, Shandong、Quzhou, Zhejiang、Suzhou, Jiangsu、Gansu Wuwei、Yichang, Hubei、Fuzhou/Longyan, Fujian、Chongqing, etc.。

Zhejiang’s latest actions are worthy of attention.

April 28，Reportedly，Zhejiang Province releases "Construction of Poetic Road of the Grand Canal、Construction of Jiangshi Road in Qiantang、Three-year Action Plan for the Construction of Oujiang Landscape Poetry Road (2021-2023)》，Add the Tang Poetry Road in Eastern Zhejiang，Zhejiang will complete the creation of “Four Poetry Roads”，Deployment for building the Shilu 188bet Online Sports Betting and Casino Belt。As understood，The construction of the three poetry roads 188bet Online Sports Betting and Casino belt covers Hangzhou、Ningbo、Huzhou、9 districts and cities including Shaoxing，Next three years，Zhejiang Three Poetry Road Plan promotes 316 key projects，Three-year investment of 190 billion yuan。Among them，The Grand Canal Poetry Road focuses on promoting 94 projects including the Grand Canal World 188bet Online Sports Betting and Casino Heritage Park，Three-year investment of 62.7 billion yuan；Qiantang Jiangshi Road focuses on promoting 90 projects including Wuyue King Tomb Archaeological Site Park，Three-year investment of 78.1 billion yuan；Oujiang Shanshui Poetry Road focuses on promoting 132 projects including Wenzhou Ecological Park Sanyang Wetland，Three-year investment of 49.2 billion yuan。

The introduction of 188bet Online Sports Betting and Casino plan means that the construction of poetry roads in Zhejiang is really on the agenda，And formulated goals and "assessment" tables。

The 188bet Online Sports Betting and Casino Shi Road is called to create a modern version of Fuchun Mountain Residence、Innovative measures to implement the “Two Mountains” concept，And introduce a three-year plan action list，Overall, the high-level significance is obvious:

1、The two-mountain concept of “lucid waters and lush mountains are mountains of gold and silver”，In the destination of a province, it will become more and more the next politics、An implementation concept that is difficult to avoid or must be observed in economic and 188bet Online Sports Betting and Casino construction (especially economic and 188bet Online Sports Betting and Casino construction) (some obvious signs can also be seen from the supervision results of the central ecological supervision group，Including some islands in Hainan, development and construction were suspected of violating regulations and were punished，The situation such as the "retreat" of island development is also evidenced)，The so-called sustainable development has put forward higher and more practical requirements from slogan to implementation，So when it comes to landing，It will improve the destination of a province and explore the outstanding local culture、Travel、Positiveness and urgency of ecological and other resources，And then promote related ideas、Formulation of strategies and action plans，Zhejiang’s three-year action plan for poetry road construction is an example；

2、Shilu construction covers multiple areas，Huge amount of investment，This is also somewhat related to the global 188bet Online Sports Betting and Casino I have been talking about before，You can see higher levels of future destinations、More systematic development and construction，There is no way around the "one game of chess" thinking and action that aims at "one province" and the entire territory，This involves the systematic excavation, development and construction of culture with outstanding local characteristics、Integrity、Cooperativity，and uniqueness，This is related to the volume、It will be more competitive in terms of size and other aspects，This is logically similar to the construction of the National Cultural Park；

From another perspective，Cultural 188bet Online Sports Betting and Casino in a provincial destination、Economic and other development and construction，It is necessary to find the most (or very) representative or influential cultural (potential) IP in this place，It has the possibility and necessity of large-scale mining and development，Can highlight the cultural heritage of a place，Can represent a place；

At the same time，Excavation and development of this kind of culture，In fact, it is closely related to the 188bet Online Sports Betting and Casino self-confidence currently promoted at the national level，188bet Online Sports Betting and Casino self-confidence is exported at the entire national level，There are also representative 188bet Online Sports Betting and Casino exports scattered in various provinces and cities，Looking at the big picture，This trend will become more obvious (the above-mentioned national 188bet Online Sports Betting and Casino park construction，also has this meaning)；

3、Why Zhejiang？This is related to the development expectations put forward by the country’s top leaders，But it is more related to the outstanding level of economic development in Zhejiang (the economic and 188bet Online Sports Betting and Casino development has reached a certain higher level，There are development needs，Also has development capabilities)，There are also unique large-scale 188bet Online Sports Betting and Casino resources to be explored，Then exploring the internal motivation of outstanding local culture is also considered positive，Whether it is internal economic and 188bet Online Sports Betting and Casino development needs，It is also an important window for external output，Zhejiang is a representative place。

There is another thing related to Zhejiang，Mentioned in public reports，Starting this year，Zhejiang Province will launch “micro-transformation” of 188bet Online Sports Betting and Casino industry、Operation "Essential Improvement"，Strive to build 100 high-quality cultural 188bet Online Sports Betting and Casino gold business cards by 2025，10,000 “micro-transformation” demonstration sites，Build more than 100 in each county；Insert “small business”，Create a “small scene”，Guide、Implementing actions to increase 188bet Online Sports Betting and Casino consumption，Strive to increase the per capita consumption of domestic tourists in the province by more than 35% in 2025，The proportion of ticket revenue in the total revenue of the scenic spot dropped below 20%。

The obvious logic here is，Incremental transformation of existing projects，Through small businesses、Optimization and upgrade of small scenes，To improve the experience format of existing projects，Corresponding to new consumer demands，Increase the experienceability of the project，Increase consumption to a certain extent，Weakening the 188bet Online Sports Betting and Casino industry，Increase experience、Contact-free business format，Improve the consumption structure of the project，Attract incremental customer groups, etc.。At the same time，Carry out incremental transformation on existing projects，To a certain extent, the local cultural 188bet Online Sports Betting and Casino product supply system can also be gradually updated，Integrate except eating、Live、More travel elements besides travel，Transformation of product supply from single 188bet Online Sports Betting and Casino to "travel + leisure experience"。

In addition，Micro-makeover instead of major makeover，Firstly, these existing projects may not have the conditions for major renovation (such as some scenic spots，Restrictions such as ecological protection or natural conditions，New incremental project construction is not allowed，But implant some small new experience formats，Feasible，Improve experienceability，Increase the possibility of matching two)；The second is from the perspective of input-output ratio，The feasibility of major transformation is not very high (188bet Online Sports Betting and Casino depends on the structure of your own customer base，Investment volume，The synergy between new projects and existing projects, etc.)。So，Small update、Small renovation，Moderately optimize existing projects，Attracting new customers、Increase possibilities in promoting new consumption。

By the way, let’s talk about the Ministry of Culture and 188bet Online Sports Betting and Casino、The National Development and Reform Commission issued a notice on building tourist and leisure blocks，Proposes to create a number of national-level tourist and leisure blocks with distinctive cultural characteristics。

188bet Online Sports Betting and Casino and leisure district，Look at these words separately，Travel、Casual、Block，means the area is mainly in cities，This is related to the city’s 188bet Online Sports Betting and Casino and leisure consumption、Urban block reconstruction and urban renewal (such as culture, business, 188bet Online Sports Betting and Casino, etc.)，That is, from a supply perspective，Cities certainly hope to stimulate more consumption，But this requires creating more consumption points，Need cultural mining、Existing projects need to be modified、Increasing demand for leisure and entertainment, etc.，Promoting neighborhood transformation is a carrier，Neighborhoods can be regarded as urban culture、Business atmosphere、Commercial consumption (all kinds of comprehensive、A concentrated place for high-frequency consumption；

From a demand perspective，The demand for 188bet Online Sports Betting and Casino, leisure and entertainment among urban residents is increasing，The combination trend of low-frequency medium and long-term 188bet Online Sports Betting and Casino consumption + high-frequency short-term consumption will become more obvious, etc.。

Speaking of urban consumption，City duty-free shops have become one 188bet Online Sports Betting and Casino focuses of attention。

Recently，Fujian 188bet Online Sports Betting and Casino Development Group Co., Ltd. and China Duty Free Group signed a cooperation agreement，Planned total investment 2.5 billion yuan，Establish a large city duty-free shop in Fuzhou city，Filling the market gap of “188bet Online Sports Betting and Casino + urban duty-free shopping” in Fujian Province，Add new highlights of urban 188bet Online Sports Betting and Casino consumption，Increase the popularity of the 188bet Online Sports Betting and Casino market，Further accelerating the recovery of 188bet Online Sports Betting and Casino consumption。

“Filling the market gap of ‘188bet Online Sports Betting and Casino + urban duty-free shopping’ in Fujian Province” is the key content。

Duty-free shopping itself can become a motivation for consumers to travel，The logic of traveling for duty-free shopping is valid，This will help drive passenger flow to travel to Fujian；The recovery and growth of the 188bet Online Sports Betting and Casino market in Sanya and even Hainan，The tax exemption plays a big role，This is a clear example。

At the same time "travel + duty-free shopping"，Increased the unit price of 188bet Online Sports Betting and Casino consumers，Promote urban consumption，Of course if the duty-free shops here are also open (or partially open) to local consumers，It also helps to boost urban consumption，(However, this possibility is currently unlikely)；

Extend 188bet Online Sports Betting and Casino a little further，China Duty Free Group’s urban duty-free shop business development，Compete with current city duty-free shops，And competition in the entire domestic duty-free market，Including the increasing competition in the urban duty-free market，All are closely related。

One last big thing，The Rural Revitalization Promotion Law has been passed，will be officially implemented on June 1 188bet Online Sports Betting and Casino year。

Special law for 188bet Online Sports Betting and Casino strategy passed，Start of implementation，Meaning that the rural revitalization strategy has entered a more direct implementation period，There are guidelines at the macro level，Including some important details，Clarified in relevant aspects，So-called "the overall situation has been decided"，Details to come；

At the same time，National-level laws confirmed，Relevant local laws and regulations are formulated with reference，Next, each province and city will also promote the formulation of relevant policies and regulations，Form a relatively localized policy，Guiding rural revitalization 188bet Online Sports Betting and Casino region。

Innovative cultural and 188bet Online Sports Betting and Casino formats, consumption insights

Let’s first look at the companies that have received financing.

Guesty, a short-term rental technology service provider, recently announced that it has received US million in Series D financing，Total financing reaches 1.USD 100 million。The company stated，The funds raised in 188bet Online Sports Betting and Casino round are mainly used to enhance product research and development，Serve more diversified customer segments，And attract more outstanding talents。In addition，The company will also build a third-party partner platform including digital services and keyless check-in solutions。

The short-term rental market currently has two obvious characteristics: 1、A large number of fragmented housing stocks are still scattered and awaiting integration，There is still a lot of room for exploration 188bet Online Sports Betting and Casino short-term rental market as the volume of housing stock grows；2、The effective operation of short-term rental housing corresponds to different types of product models, which have commonalities and individual characteristics，Operational Performance、Product models also need to be improved and optimized。

These provide opportunities for the growth and development of Guesty, a short-term rental technology service provider，And its product research and development、Improvement of service capabilities for diversified segmented customer groups，As well as investment in digital services and keyless check-in solutions，188bet Online Sports Betting and Casino also helps improve the operational efficiency of the property。

Let’s look at another set of data，Qichacha data display，As of late April 2021，There are 2.01 million 188bet Online Sports Betting and Casino-related enterprises in my country，18 newly registered companies in the first quarter.90,000，322% year-on-year increase，Among them, 8 new companies were added in March.640,000。From the perspective of regional distribution，Guizhou、Jiangsu、Shandong respectively with 20.720,000、19.09 million、17.730,000 companies ranked among the top three。

Note that this is “year-on-year”，Considering that the epidemic last year caused many 188bet Online Sports Betting and Casino companies to withdraw from the market，So the above-mentioned year-on-year growth is 322%，Not too "bluffing" data，But it also shows that with the further recovery of the domestic 188bet Online Sports Betting and Casino market，There are also more companies entering the market，This is a trend that makes the industry somewhat more gratified。