188bet app Xici Hutong was launched in April 1998，I didn’t expect it to become popular all of a sudden，It is also popular in overseas Chinese circles，In early 2000, Xici Hutong ranked over 100 in the world。 However，When Xici can no longer rely on labor to make money and must introduce capital，Xici was sold to Elong (then called elong)，Finally acquired on February 22, 2000。

After Yilong took over，Xici gradually evolved from a free website into a commercially oriented comprehensive BBS。Under the management of Yilong, the development resources of Xici are quite limited，There are huge constraints in terms of funding and manpower...eventually，Xici Hutong was recently sold by Elong，Sold to a company in Changzhou, Jiangsu。

The degradation and decline of the Western Temple today，Nature cannot escape the factors of the general environment and its own many problems: following Weibo，The rise of new social forms such as WeChat，The first generation community craze has faded，The real and effective user base of community BBS is not as good as before。

Also，Xici Hutong has too strong local attributes，Loose management，Lagging operating model，Poor user experience，Backward technical level，Unclear positioning，The difficulties leading to commercialization, etc... What will the next generation forum after BBS be like，Titanium Media welcomes more discussions:

Xici Hutong was sold by Yilong，Sold to a company in Changzhou, Jiangsu，The once ambitious Yilong’s dream of leading Nanjing’s Xici to a national forum 188bet Online Sports Betting and Casino has long since dissipated，The theory of the end of the BBS era has been discussed in the circle again。

To this，Thief Ma, founder of Xici Hutong, said: "Finally out of Yilong's control，Congratulations！”BBS practitioners have never been so anxious as today，Worrying about your future，A website that has finished chewing the existing BBS products，Especially based on localization areasInternetproduct, such worries may soon become a reality.

Besieged City: Community-based operation of the battle between trapped beasts

Care about mobility，It was in 2014，When the author discovered that a county in a fifth-tier city was far away，Two aunts working as waitresses in an ordinary restaurant，While scrolling through WeChat on my phone，I knew it，The crisis is coming。

The mobile era not only attracts aunts to use it，Uncles who drive taxis are already accustomed to using taxi-hailing apps，As for young people，In addition to being willing to update news in QQ space，In addition to using Weibo and WeChat to chase stars，Without exception，Activity for BBS dropped to the lowest point，The cliff-like number of posts is the best proof，The differentiation trend of PC traffic is very prominent。

Our users have been lost，New users are firmly bound by the new platform，User habits have changed dramatically。

In-depth content-based operations，You cannot exchange for the attraction and influence of 100,000 clicks on a public account，We suddenly discovered，There are many enemies around，They have giant group buying websites from group buying、BAT’s localized life platform，For example, Alibaba’s TaoDianDian，There are also vertical websites with in-depth operations，Under encirclement and suppression from many parties，The current living environment is like a giant beast trapped in a cage，Making the final fight。

From the actual operation perspective，Although many website marketing have achieved certain success，Income is reflected in tens of millions，But we have to pay attention，The composition of these incomes is accumulated from many industries，The development gap between various industries is huge，Overall marketing is at a very early stage，Influence has become the best shield。

The loyalty of platform users continues to decrease，On the one hand, due to the differentiation of other products，On the other hand, excessive commercial operations have harmed the interests of users，Blind confidence in the platform’s own brand，Also a fatal injury。

Import: Losing the advantages of imported products

The author once naively thought: based on localized user base，Quickly established barriers based on local users，The local and regional Internet based on BBS took advantage of this barrier to quickly complete the development of its own business model，Diversified ways of survival have been formed:

Local portal, converting influence into media income

Provide integrated marketing services for cooperative merchants and earn profits

Classification information mode

Severely vertical to the industry，such as real estate、Home、Recruitment、Wedding celebrations, etc.

Use products for data collection，Use industry for conversion，Such as real estate e-commerce、Decoration、Applications in automobile and other industries

Advertising revenue

Activity income

Most sites，Especially small and medium-sized sites with incomes below tens of millions，Still lingering on simple classification information、Advertising、Activity-based，The road to media transformation has not yet been completed。

Based on the different economic development conditions of each region，Generally speaking，Developed coastal areas will be several years ahead of economically undeveloped areas in business models；In terms of city size，Small cities still have opportunities to quickly double their income，But it is undeniable，This stage，The regional Internet is consuming the last dividends brought by localized entry-level products。

When a station with an income of tens of millions stands on the mountain peak and looks at the mountains, the little one looks up to the sky and smiles，When preparing to ascend the throne of the martial arts leader，This state of feeling good about oneself is a joke under the impact of large websites。

Product: Exploration under siege

For regional Internet companies with revenue exceeding 10 million，The development bottleneck currently facing us is 188bet sports betting app download obvious: there is no universal product that can meet the transition and integration of current BBS products。

Most products are still simply ported to PC mobile terminals of BBS，Or simply stack fragmented information to form an information flow，Convert to the so-called light social mode。This is a simple thinking in the PC era，Rough，But it may not be effective。

Everyone is pursuing a universal product，But the author believes: based on Maslow’s needs theory analysis，Based on people’s most direct Internet survival needs，is being occupied by many products， Emotional feelings and the need for personal belonging in the BBS era，And the need to show respect based on social relationships，For example, a person hopes to have status、Prestige，Be respected by others、Trust and high praise。

Respect needs met，Can make people confident in themselves，Full of passion for society，Experience the usefulness and value of your own life，Thus self-realizing personal ideals、Ambition，Reflection of a higher need to develop one’s abilities，This is reflected in the fact that mobile Internet is still the core of demand improvement。

Characteristics of Internet products based on the mobile era，The current regional Internet mobile products also need to have the following characteristics:

Living local information, such as classified information, barriers to shallow information

Information tooling and modularization

Focus on localization events、News，Media performance，Influence creation is an eternal topic。

The product has strong data collection、Analysis、Filter function，Realizing big data

Service performance based on localized merchants

Improve the quality of life and change the lifestyle

Localized regional Internet mobile products，Should be good at leapfrog thinking，The weakening of BBS functions is inevitable，There is nothing wrong with starting from localized life，The social attribute is reflected in the circle rather than the original raw and mature relationship。And the product is not the same，But gradually realize the application product matrix under the refined requirements。

Trend: Deepen localization, O2O may be life-saving straw

The final return 188bet online sports betting of mobility，Due to hardware screen limitations，Based on existing technological levels and wearable devices、The development of intelligent hardware，We can see the future lifestyle，There will be great changes，Mobile fragmentation，And the lack of in-depth content。

From another perspective，cannot meet user needs，Final form of mobile product，Should still be associated with large screen display devices，APP becomes an interactive medium，And content will still be an urgent need for a long time，But this cycle will be very long。

In the short term，Perhaps not yet supported enough to return to PC，Many regional Internet companies will close or transform，Of all visible Internet opportunities，Based on big data，Or rely heavily on localized services，Will establish localization barriers for the industry，Based on the advantages of the original entry-level products，Product and service categories will be refined，BBS community is bound to weaken。

It is not difficult to migrate users from the original platform。The more difficult thing is to systematically provide corresponding services to old users，And develop new users，And let old users get used to using new mobile products，Through products, services and activities，Open up new localization entrance channels，This trial and error cost is extremely high。

Currently，Based on localization extension and actual refined service needs，We found，From the earliest chat room to the later electronic bulletin board，And then to industry operations under the portal model，A hard and tiring job，Basic area Internet is most commonly used，Also accustomed to it，Services are getting deeper and deeper，And has access to some high-frequency, low-frequency consumption and low-price multi-frequency consumption，such as real estate、Decoration、Fresh food、Group buying, etc.。

So，The regional Internet dominated by BBS in the future should be able to decisively recognize the future situation，Perfect O2O solutions based on local life services，Solving technical issues with online payment，Realizing O2O transformation based on localization，This will be one of the reasonable models visible in the regional Internet。

In summary，Internet BBS complex in the PC era，No longer has high commercial value，Maintaining old users，On the basis of continuing to expand influence，Carry out in-depth product development and operation，And rapid changes to future business models are the top priority。

188bet online sports betting Currently，Nanchang Dibao.com has started O2O housekeeping services，Ningxia Networm launched O2O e-commerce，Hefei Forum started the in-depth O2O project of Decoration Bao based on home decoration，This will be a new era，If you stick to the PC thinking of BBS，It is like the setting sun in the evening，It’s not just the products that are undergoing profound changes，There is also the overall consciousness，Maybe this can make the darkness before dawn shorter。