Since the travel industry hit the pause button，Offline tourism business is basically suspended，Major travel companies frequently use tricks to save themselves。February 20，Discovered by Beijing Business Daily reporter，Shenzhen Jielv International Travel Service Co., Ltd. (hereinafter referred to as "Shenzhen Jielv") transformed the social e-commerce mini program "Huifa"，Daily necessities, alcohol and other urgently needed items are online。Meanwhile，Tongcheng Group also upgraded its travel consultant to become the e-commerce owner of Midian，Guaranteed the income of some employees。Also，Some OTA platforms have also jointly launched online in-flight classes，The public welfare live broadcast course jointly organized by Fliggy Platform and Taobao University and Ali New Tourism College attracted nearly 2,000 merchants to watch online at the same time；Lv Mama also launched a large-scale public welfare cultural tourism live broadcast class，Open to tourism practitioners free of charge from February 15th。Experts say，Travel companies benefit from the huge number of users established in the early stage，You can also gain traffic and revenue faster by switching to other fields，Conducive to alleviating 188bet app financial pressure，Public welfare live classes can also unite its small business owners，Enhance stickiness，Restore confidence in the industry。

As understood，Shenjie Travel as a hotel B2B platform，The main business is room distribution business in the hotel industry and hotel reservation informatization level construction，It has two trademark brands: "Jielv Holidays" and "Fang Zhanggui"。According to the person in charge of the "Huifa" mini program launched by the company in 2019，Affected by the epidemic，After the company urgently adjusted its mini program sales positioning，Leveraging the parent company’s procurement and supply chain，Some urgently needed protective equipment has been launched，Products such as alcohol，And some daily necessities。According to statistics，February 10，"Hui Departure" orders nearly 8,000 orders in a single day，In about a week，Provided protective equipment and some daily necessities to more than 10,000 families and businesses，The sales of corresponding products have also allowed Shenjie Travel to temporarily alleviate the cash flow and various cost pressures caused by the epidemic。

Meanwhile，Tongcheng Group is also accelerating the incubation of some non-tourism industry projects。For example: Tongcheng International Travel Service, a subsidiary of Tongcheng International Travel Service, serves as a pilot enterprise to access the Midian SAAS system，"Transform" a large number of travel consultants owned by Tongcheng International Travel into e-commerce sales，And based on the sales of original tourism 188bet Online Sports Betting and Casino products，Added more categories according to consumer demand。Vice President of Tongcheng Group、Yang Jiajia, CEO of Tongcheng International Travel Service, said: “Travel consultants become Mi store owners，Catering to the recent outbreak of online e-commerce sales demand，On the one hand, it achieves the goal of cross-selling existing customers with new retail products，On the other hand, Tongcheng International Travel Service complements high-frequency e-commerce demand with low-frequency tourism demand，Greatly alleviated the impact of the epidemic on Tongcheng International Travel。”Also，Tuniu is also looking for “opportunities in the epidemic”，Strengthen the e-commerce business section，Selling a variety of tourist specialties online。As understood，During Spring Festival to present，The daily sales of some products on Tuniu Specialty Channel increased by up to 571% month-on-month。

Except online sales of "department stores"，Some tourism companies have also launched various types of “cloud classrooms”，Taught by “big guys” in the industry to travel companies。According to the relevant person in charge of Donkey Mama，Since February 15th，Lv Mama’s public welfare cultural tourism live broadcast class officially started in Tencent Classroom，And adjust live classes from 2 times a week to 7 times a week，The content covers the upstream, midstream and downstream content of the cultural tourism industry，Including how tourism companies can revitalize and develop after the epidemic、Life and death first aid in small and medium-sized scenic spots、Suburban 188bet app download rural leisure travel to combat the epidemic、Destination innovative marketing, etc.，Good feedback after class；Lingcheng University Travel Agency College, a subsidiary of Tongcheng, has also been officially established recently，And announced the launch of the “300,000+ Tourists Self-Rescue Empowerment Plan” on February 22nd，Share via online live broadcast、Industry community、The resource gift package helps 30,000 travel agencies and 300,000 travel agency employees across the country overcome the difficulties of the epidemic；The Ali New Tourism College of Taobao University established by Fliggy and Taobao University，Then urgently launch DingTalk Cloud Classroom，Develop public welfare recording and live broadcasting courses，On February 17, it attracted nearly 2,000 merchants from the Fliggy platform to participate online at the same time。

Associate Professor Qiao Guanghui, School of Tourism and Urban-Rural Planning, Zhejiang Gongshang University, introducing to reporters，Large tourism companies themselves have a certain amount of "traffic"，Frequent customers and supply，Sell out other types of products when travel demand drops，Use software such as WeChat applet that does not require a second download，Increased user acceptance。At the same time，The sales of corresponding products can alleviate the pressure on funds and fixed expenses during the shutdown period to a certain extent。“Tourism companies were greatly affected during the epidemic，The transformation in this period is to take the initiative，It is also the result of pressure 188bet app from all parties。" He further stated，Carry out online live classes，It is conducive to all tourism companies to further cultivate their "internal strength"，Maintain overall confidence in the industry。At the same time，The development of live classes also helps the company accumulate customer base in the future，Enhance customer stickiness，Laid the foundation for further cultivating the market。Cloud classroom for the future tourism industry，The popularity of live broadcast tourism and other models may also continue to increase。

188bet Online Sports Betting and Casino Jiang Mengwei Yang Hui, original title: "Selling Daily Necessities Kering Classroom Fancy Self-help in the Tourism Industry》.