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1、HNA Group: It will be split into four independent segments after reorganization

Recently，according to“HNA Group”Public account news，HNA Group held the 39th Week Safety Production and Operation Regular Meeting in 2021。As understood，After reorganization, HNA will be split into four completely independent operating segments——Aviation sector、Airport section、Financial sector、Business and other sectors；After the reorganization, all the interests of the old shareholder team and Cihang Foundation in HNA Group and its member companies will be cleared，No longer owns the relevant equity。

2. Yunnan Tourism: Give up the right of first refusal for cultural tourism investment

September 17，According to Yunnan Tourism Announcement，The company’s subsidiary Culture and Tourism Technology recently received a notification letter from co-investor OCT Capital regarding the planned transfer of 49% of the equity of Shenzhen OCT Cultural and Tourism Technology Equity Investment Management Co., Ltd.。According to the announcement，OCT Capital intends to transfer its 49% equity and corresponding claims in Shenzhen OCT Cultural Tourism Technology Equity Investment Management Co., Ltd. to South China Investment through a non-public agreement，The transaction consideration is equity payment of 14.7 million yuan、Shareholder loan principal 3.The sum of 6.6 billion yuan and corresponding interest。Based on the company and cultural tourism investment and operation status and overall development strategy，The company intends to give up the right of first refusal for the above equity。

3、Huatian Hotel plans to apply for financial assistance of no more than 200 million yuan from its controlling shareholder

September 17，According to Huatian Hotel announcement，To meet the company’s daily operating needs，Optimize asset structure，The company plans to apply for financial assistance of no more than 200 million yuan from Hunan Xingxiang Investment Holding Group Co., Ltd.，Term 1 year，The annual interest rate is based on the current market interest rate。According to the relevant rules of Shenzhen Stock Exchange，188bet app The counterparty of this financial assistance is the company’s controlling shareholder，Therefore, this transaction constitutes a related transaction。As of the date of this announcement，Xingxiang Group holds the company’s shares 3.300 million shares，Accounting for 32% of the company’s total share capital.48%，is the company’s controlling shareholder。

4、Cathay Pacific: The number of passengers carried in the first eight months decreased by 92 year-on-year.2%

September 20，Cathay Pacific Airways announces passenger traffic data for August 2021。According to data，Cathay Pacific carried 13 passengers in August.530,000 people，An increase of 278 compared with the same month in 2020.4%，But it is down 95% from the level in August 2019 before the epidemic.3%；In the first 8 months of 2021，The number of passengers carried by Cathay Pacific decreased by 92 compared with the same period last year.2%，Capacity dropped by 76.2%，While revenue passenger kilometers fell by 89.7%。

5. Fliggy strategic investment in Xiaozhu B&B

September 22，Fliggy Travel announces strategic investment in Xiaozhu B&B。The two parties will also reach in-depth strategic cooperation，Long term for the homestay industry、Sustainable development explores better solutions，Enrich users’ B&B consumption options。As understood，The supply of Xiaozhu B&B will be fully connected to the short-term rental channel of Fliggy B&B。Users use the two platforms of Fliggy and Xiaozhu B&B，You can get more abundant homestay products。On the other hand，Fliggy and Xiaozhu B&B will deeply integrate the B&B supply chain，Help B&B practitioners solve problems in brand marketing、Business pain points in customer acquisition and profitability，Help promote the branding of the industry、Platformization and digitalization。

Destination Investment Barometer

1、Ministry of Culture and Tourism: Over 88.15 million domestic tourists traveled during the Mid-Autumn Festival，Realize domestic tourism revenue 371.4.9 billion

September 21，According to the Ministry of Culture and Tourism，Calculated by the Data Center of the Ministry of Culture and Tourism，3 days of Mid-Autumn Festival holiday in 2021，The total number of domestic tourism trips nationwide is 8815.930,000 people，Restored to 87 during the Mid-Autumn Festival in 2019 on a comparable basis.2%。Realize domestic tourism revenue 371.4.9 billion yuan，Restored to 78 during the Mid-Autumn Festival in 2019 on a comparable basis.6%。

2、Harbin: Indoor entertainment venues are temporarily closed，50% traffic limit in scenic spots

188bet app September 21，1 new local positive case of COVID-19 infection in Harbin City, Heilongjiang Province。After the epidemic，Harbin City’s New Coronavirus Epidemic Response Headquarters issued an announcement，The general public will not leave Kazakhstan unless necessary，Mahjong Hall、Bathing、cinema、Theatre、Stop operating in relatively confined spaces such as other places；Scenic spots and attractions must strictly implement limited restrictions、Reservation、Peak shifting requirements，Implement time-sharing reservation、Scan the QR code to enter the park，The number of consumers admitted shall not exceed 50% of the maximum carrying capacity，And strictly control instantaneous traffic；Suspension of internal performances in scenic spots。

3、Shanghai Legoland Theme Park is expected to start construction in November，Investment 5.USD 500 million

Recently，According to information from Jinshan District, Shanghai，The land for the main project of Legoland was successfully delisted by Shanghai Legoland Co., Ltd. on September 17th，And successfully signed a state-owned construction land use rights transfer contract。As understood，The investment amount of Shanghai Legoland Resort is 5.USD 500 million，Will integrate Chinese culture、Unique elements of Shanghai characteristics and Jiangnan connotation，Create an immersive theme park with storytelling。After completion，will become one of the largest Legoland resorts in the world。It is reported that Legoland plans to start construction in November this year，Opening in 2024。

4、Mid-Autumn Festival and National Day“Two Sections”Period，Over 10,000 A-level scenic spots nationwide are open normally

Days ago，The State Council Information Office held a press conference on the first China Wuhan Cultural Tourism Expo。As understood，Mid-Autumn Festival、National Day“Two Sections”Period，More than 10,000 A-level tourist attractions across the country will be open normally，Accounting for about 80% of the total number of A-level tourist attractions。

5、Beijing received a total of 309 tourists during the Mid-Autumn Festival.20,000 people，Achieved operating income 28540.50,000 yuan

September 22，According to the relevant person in charge of the Beijing Municipal Bureau of Culture and Tourism，During the Mid-Autumn Festival this year，The 202 tourist attractions monitored by Beijing have received a total of 309 tourists.20,000 people，Restored to 76 for the same period in 2019.6%；Operating income 28540.188bet app 50,000 yuan，An increase of 64 compared to the same period in 2019.9%。During Mid-Autumn Festival，Beijing’s rural tourism has received a total of 130 tourists.10,000 people，Restored to 86 for the same period in 2019.9%；Operating income 19128.50,000 yuan，A year-on-year increase of 61 in 2019.3%。The average room occupancy rate of rural tourism management rooms is 54%。Among them，Country boutique B&B receives tourists 7.730,000 people，Average occupancy rate 78%。

6、Henan received a total of 1,489 tourists during the Mid-Autumn Festival.560,000 people，Tourism revenue 74.8.6 billion yuan

September 21，According to Henan Provincial Department of Culture and Tourism，The province received a total of 1,489 tourists during the three-day Mid-Autumn Festival holiday.560,000 people,Tourism revenue 74.8.6 billion yuan，Recovered 92 points respectively compared with the Mid-Autumn Festival holiday in 2019.02%、93.99%。

7、695 A-level tourist attractions in Sichuan Province received a total of 761 tourists during the Mid-Autumn Festival.670,000 people，Achieve ticket revenue of 6934.930,000 yuan

September 21，According to Sichuan Provincial Department of Culture and Tourism，This year’s Mid-Autumn Festival，The 695 A-level tourist attractions included in the statistics in Sichuan Province received a total of 761 tourists.670,000 people，Achieve ticket revenue of 6934.930,000 yuan。The number of tourists received by some key scenic spots has returned to 77 in the same period in 2019.28%，Ticket revenue increased by 13.53%。Among them，Provincial libraries、Cultural Center、The museum received a total of 82 people.870,000 people。

8、Guizhou received a total of 1110 tourists during the Mid-Autumn Festival.640,000 people，Realize tourism revenue 55.0.7 billion yuan

September 21，According to Guizhou Provincial Department of Culture and Tourism，Preliminary calculation based on third-party sampling survey results，Guizhou received a total of 1110 tourists during the Mid-Autumn Festival.640,000 people，Realize tourism revenue 55.0.7 billion yuan。Among them，Xingyi Wanfenglin、Danzhai Wanda Town、Zhenyuan Ancient City、21 tourist attractions including the Zunyi Conference Site received more than 30,000 tourists；Qingyan Ancient Town Scenic Area、Huangguoshu Scenic Area、Dragon Palace Scenic Area、Baili Dujuan Scenic Area、Libo Zhangjiang Scenic Area、Zhenyuan Ancient City Scenic Area、Fanjing Mountain Tourist Attraction、8 5A-level scenic spots in Chishui Danxia Tourist Area receive tourists 14.980,000 people；Yeyuhai Mountain Tourist Resort、Danzhai Wanda Town receives 3 tourists respectively.090,000 people、8.540,000 people。

9、Guangdong Province receives tourists during Mid-Autumn Festival 1588.70,000 people

September 21，According to the Guangdong Provincial Department of Culture and Tourism，2021 Mid-Autumn Festival Holiday，Guangdong province has received a total of 1588 tourists.70,000 people，150 key scenic spots included in the monitoring receive tourists 363.20,000 people，15 of them are 5A-level scenic spots receiving tourists 74.10,000 people；The key areas of the 14 ancient post roads included in the monitoring receive tourists 73.90,000 people；13 red tourism classic scenic spots included in the monitoring receive tourists 31.20,000 people；71 rural tourist spots and historical villages included in the monitoring 49.30,000 people；75 key public cultural institutions included in the monitoring receive 62.90,000 people。

New Technology Trends in Cultural Tourism

Script kills the brand“Detective Notes”Received tens of millions of yuan in Series A financing

Recently，According to 36Kr.com，Scripted Games and Immersive Entertainment Company“Detective Notes”Recently announced the completion of tens of millions of yuan in Series A financing。This round of financing was led by Ruiyi Investment，Shangcheng Investment followed the investment。The financing valuation of this investigation note reaches hundreds of millions of yuan，The funds will be mainly used for the incubation of the head IP script of Detective Notes、The layout of offline stores、Training of industrial talents and team building, etc.。As understood，Detective Notes is an offline immersive entertainment content output provider，Create the layout of the entire ecosystem through core content，Involving fields include scripted games、Escape Room/Immersive Theater、Mystery variety show、Script release、IP derivatives、Immersive education training and offline immersive stores。

Cultural tourism consumption insights

1、Tongcheng releases Mid-Autumn Festival travel report，Nearby short-distance travel increased by 46% compared with 2019

September 21，Tongcheng releases "2021 Mid-Autumn Festival Holiday Travel Report"，According to reports，Short-distance travel around the Mid-Autumn Festival increased by 46% compared with 2019。Among them Guangdong、Sichuan、Jiangsu、Beijing、Zhejiang and other provinces and cities with both source and destination attributes are more popular for Mid-Autumn Festival travel，Southwest、Long-term travel destination provinces in the northwest region，And provinces with recent epidemics have relatively low tourism popularity。

2、Ctrip releases National Day forecast: National Day focuses on peripheral travel，Scenic spot ticket bookings increased by over 30%

188bet sports betting app download September 21，Ctrip releases "2021 National Day Tourism Forecast Data Report"，According to reports，From the perspective of current tourism product types，User to book air tickets、Mainly long-term travel products，Air tickets、Train ticket orders account for over 40%，According to Ctrip data，As of September 21st，The number of orders for tickets to National Day scenic spots through Ctrip increased by more than 30% compared with the same period last year；Among them，National Day parent-child scenic spot ticket bookings increased by 71% year-on-year。