Heavy investment、Low returns are a recognized characteristic of the tourism industry，There is no cross-border preemption at all，Most people in the industry are often exhausted，Not to mention cross-border management by outsiders。The arty attitude of tourism，Cross-border travel is no exception，Crossovers do not make money from tourism。

The tourism industry is lively within the group and cold outside the group，Innovations in tourism theory are more marginal innovations，Looking from the outside in，Looking at tourism from the perspective of culture，Looking at tourism from real estate，From Eat、stay、Xingkan Travel，But it just lacks the perspective of looking at tourism from the perspective of tourism itself，Tourism is not defined by tourism but by other definitions，This at least reflects two basic realities of China’s tourism: First, it is difficult to innovate in tourism itself，Very few service options，It’s hard to be passionate，It is difficult to let go of your restless hands，As in human diseases，1/3 is not cured，1/3 is not good even if treated，1/3 will be cured only after treatment，In the tourism industry, it is more important to determine and focus on 1/3 of the work that can only be cured；There are many researchers on tourism theory“Not doing business properly”，Read more on the sidelines。

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In the process of developing the scenic spot，We often face various problems。Start from two perspectives: tourism logic and economic logic，We can conduct an in-depth analysis of the nature of these problems。Tourism logic usually focuses on the planning of tourism products、Improvement of visitor experience and optimization of management operations。From the perspective of tourism logic，The reliability 188bet app download of scenic spots requires attention to the quality of tourism experience、Innovation of tourism projects and optimization of tourism services。For example，By increasing participation in tourism projects、Content to enrich travel experience、Improving the quality of tourism services and other means to enhance the reliability of scenic spots。

Secret Box of the Tang Dynasty Source: Sanqin Metropolis Daily

However，This is just a superficial problem in the development of scenic spots。In fact，The fundamental problem in the development of scenic spots is not the reliability of tourism logic，It lies in the reliability of economic logic。

The reliability of economic logic involves market research、Economic Development Trend、Policies, regulations, etc.。The development 188bet app download of scenic spots requires a full understanding of tourists’ needs and preferences，Project planning and adjustment according to market demand。At the same time，In line with economic development trends，Understand the direction and hot spots of industry development，To make informed decisions，Timely adjustments to the structure and marketing strategies of tourism products，Thus achieving the sustainable development of the scenic spot。

In practice，We need to organically combine tourism logic and economic logic。On the one hand，We must continuously improve the quality of tourism products and tourist experience，Meet tourists’ needs and expectations；On the other hand，Pay attention to the balanced development of economic and social benefits of scenic spots，Realize sustainable development of scenic spots。

Two levels of scenic spots

In this National Day Golden Week，The scene of tourist attractions shows obvious polarization。Some scenic spots with outstanding brands are crowded with tourists，The excitement is far beyond imagination，The number of tourists significantly exceeded the same period in 2019，Dujiangyan-Qingcheng Mountain Scenic Area received 600,000 tourists, an increase of 7% over 2019.36%。However，More scenic spots are facing an unusually deserted situation，The number of tourists barely reached 80% of 2019，For these scenic spots，This performance 188bet Online Sports Betting and Casino is considered excellent。

Then，Why does this happen？First，Due to various restrictions on wealthy people traveling abroad，They are forced to turn to domestic brand quality scenic spots。For example，Huangshan、Zhangjiajie、Jiuzhaigou and other well-known domestic scenic spots welcomed a large number of tourists during the National Day Golden Week。The common characteristics of these scenic spots are excellent natural scenery and unique cultural heritage，Able to meet the needs of the wealthy class for high-quality travel experience。

Secondly，Middle-class consumers’ choices of travel products have also changed。They no longer blindly pursue luxury and waste，But pay more attention to the value and significance of tourism。Therefore，They are more willing to choose scenic spots with outstanding quality。For example，The Confucius Temple scenic spot in Nanjing attracted a large number of tourists during the National Day。Confucius Temple Scenic Area Collection Culture、Entertainment、Shopping in one，Provide tourists with a variety of travel experiences。At the same time，The tourist products in scenic spots also have high cost performance，A choice suitable for middle-class tourists。

Nanjing Confucius Temple

However，For those tourists with limited financial conditions，High travel costs are a difficult threshold to cross。They chose to be at the beach、Riverside or grassland、Playing in the woods，These places don’t cost much。Due to the reduction of these groups，The situation that used to be the main tourist flow in small and medium-sized scenic spots no longer exists，Instead of affordable“QIYOU”Trend。

Also，Municipal parks are not inferior to profitable scenic spots due to their hardware facilities，Also had an impact on the latter。Many tourists prefer these free or low-charge parks。For example，Shenzhen launched more than 2,000 park projects during the National Day，Including a large number of municipal parks。These parks not only provide beautiful natural environment，There are also many cultural 188bet app activities and entertainment facilities，Attracting a large number of tourists。

Shenzhen Talent Park

The main reason for the polarization of tourist attractions is that tourists have different needs and spending power。Scenic spots and municipal parks with outstanding brand quality have their own advantages in meeting the needs of different tourists。Therefore，In order to attract more tourists，Scenic spots need to continuously improve their quality and value，At the same time, the government also needs to increase investment in public welfare scenic spots such as municipal parks，To meet the diverse needs of more tourists。

New travel trends

End of Mid-Autumn Festival and National Day，Data from the Ministry of Culture and Tourism shows that the number of tourists increased by 78% year-on-year.9%，Far lower than the year-on-year growth of tourism revenue of 132.6%，An interesting person who is prosperous but not prosperous appears，It indicates that mass tourism will be weak under the uncertain economic outlook。It also reflects the tourism industry’s eagerness to replenish blood and plunder (harvest) pricing，This will harm the long-term development of the tourism industry。In particular, tourism activation fees account for a large proportion and transportation costs have increased by 13% compared with the same period in 2019.3%，The increase in transportation costs has made the entry barrier to tourism higher，Thereby inhibiting and reducing the urge to travel，Further crackdown on medium and long-range tourism！

CICC released the 2023 China Wealth Report: Social Wealth Report，Shows 100 million people in the middle class and above，This explains why wealth is prosperous but not business during the National Day this year，Weak growth in tourist arrivals，The increase in income of quality scenic spots is due to the wealth structure of the population。

● Rich class: 4.6 million people，Percentage 0.33%，Possess wealth 290 trillion，Wealth ratio 67.44%，Per capita wealth is 63.04 million。

● Middle class: 99 million people，Proportion 7.05%，110 trillion，Wealth ratio 188bet app 25.58%，Per capita wealth is 1.11 million。

● Other groups: 1.3 billion，Proportion 92.62%，Possessing wealth of 30 trillion，Wealth ratio 6.98%，Wealth per capita 2.30,000。

Under the pressure of economic downturn，People’s way of traveling is undergoing profound changes，Traditional long-distance travel and luxury vacations are no longer the only options，Alternative leisure methods with downgraded consumption are emerging。If you are traveling around on a budget、citywalk、Catch-up leisure style、Dinner-style travel、Hometown vacation is gradually becoming the first choice for the public。

Quick travel around the area，Refers to economical travel in surrounding areas。This way of traveling to save costs、Close to nature、Characterized by in-depth understanding of local culture，Like camping、Picnic、Hiking, etc.。Same，citywalk is a new way to experience the city as a tourist destination，By walking、Cycling and other green travel methods，Feel the charm and charm of the city。

citywalk is becoming increasingly popular. Source: Market analysis report

Catch-up leisure style，It is a way to restore energy、A travel method aimed at relaxing body and mind。Tourists usually choose picturesque places for long periods of rest and sleep，To replenish energy；Even stay at home。This way of traveling helps relieve work stress，Adjust the pace of life。For example，On weekends or holidays，You can arrange a sleep-catching leisure trip in the suburbs，Relax with the beautiful natural environment。

Dinner-style travel，Refers to the travel method for the purpose of tasting local specialties and socializing。Tourists will choose restaurants or snack bars in different areas，Make new friends，Share travel experience。This way of traveling can not only satisfy the needs of taste buds，It can also promote interpersonal communication，Increase the fun of traveling。For example，While visiting Taiwan，You can participate in local night market activities，Taste the food，Feel the lively local atmosphere。

Hometown vacation，Refers to traveling back to one’s hometown or the place of ancestors。This way of traveling has strong 188bet Online Sports Betting and Casino cultural and emotional ties，Let tourists have a deeper understanding of their roots and traditional culture。At the same time，Returning to your hometown for a vacation can also promote the development of your hometown’s economy，Bring more business opportunities and employment opportunities to the local area。For example，During traditional festivals such as Qingming Festival or Dragon Boat Festival，You can return to your hometown to worship your ancestors and sweep their tombs，Taste authentic food，Feel the customs and customs of my hometown。