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What are the youth trends in the international cruise tourism market?

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Winning the favor of the millennial luxury consumer group is not easy。In addition to mastering their preferences、188bet sports betting app download behavior and purchasing decisions，Brands should adopt multiple channels、Comprehensive marketing methods to enhance brand awareness，Get their approval。

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Results of a survey by Ernst & Young，Generation Z grew up in the post-9/11 era and experienced the economic recession，The turbulent growth environment gave them a strong and rich sense of self，More willing to realize value through self-effort，It also means that they have become more cautious and rational consumers。

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The emergence of Airbnb has completely changed the way people book accommodation and travel，Making the hotel industry feel the competitive pressure of shared accommodation。Now traditional hotels are beginning to fight back，Attract more guests by adopting new technical support and changing tactics。Past，Traditional hotels have always regarded new startups as their enemies，But as time goes by，There 188bet sports betting app download be more cooperative relationships between the two。

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The "Global 2016 Luxury Purchasing Power Report" recently released by Deloitte shows，Globally，International tourists spend 40% of the world’s total luxury goods 188bet sports betting app download on luxury goods during their travels。In view of the fact that young consumers spend more on travel experience projects than on products，China’s luxury cross-border e-commerce sales will triple in the next five years。

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For the hotel industry，Not only must serve Millennial customers，We must also provide them with appropriate career development plans，Due to the particularity of the hotel industry，This may be a double challenge。

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In the context of consumption upgrade，188bet sports betting app download, who account for nearly 1/3 of China’s population, are undoubtedly the main consumer force in the mobile Internet era。With the emergence of Generation Z，The future consumption structure will gradually change。Stronger sense of competition、Will the Z era, which is more tolerant, be able to challenge the millennial generation’s consumption “dominance” in the future？

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10 years later，China’s 188bet sports betting app download will become the main force of social consumption，What are their consumption characteristics and habits？For enterprises，Clear these issues，Capturing this group as early as possible will be crucial for future development。

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In view of the trend of mobile Internet and 188bet sports betting app download upgrade，How to view the real needs of peripheral travel users？[2016 China Scenic Area Innovation Summit Forum] Roundtable Discussion，The guests gave their own opinions and suggestions，This article was compiled by Zhihui based on on-site discussions。

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